SEO Digital PR Specialist

2 weeks ago


London, United Kingdom Salt Full time

I'm looking to partner with experienced freelance SEO Digital PR Specialists to work together on new freelance and contract opportunities.

As a SEO Digital PR Specialist , you’ll work to enhance online presence and reputation and take responsibility for developing and executing strategies to secure high-quality backlinks, drive online visibility, and increase brand awareness.

You will:

  • Develop and implement innovative digital PR campaigns to support marketing objectives and enhance brand visibility
  • Identify and leverage trending topics, industry news, and data-driven insights to create shareable and engaging content
  • Report on key metrics such as referral traffic, backlink quality, domain authority improvements, and media placements
  • Track and measure the impact of digital PR efforts using tools like Google Analytics, SEMrush, or Ahrefs
  • Monitor online mentions and manage the brand's reputation by addressing negative press or misinformation proactively

You will need:

  • Proven experience in digital PR, and a strong understanding of SEO principles, backlink strategies, and digital marketing metrics
  • Experience using a range of SEO tools
  • Familiarity with media monitoring and analysis tools, for example, Brandwatch, Meltwater, etc
  • Strong organisational skills and the ability to manage multiple campaigns simultaneously


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