Website Manager
2 weeks ago
Job Description Website Manager
Following strong growth, an exciting opportunity has arisen within our marketing team for a driven Website Manager. Responsible for enhancing the customer journey and user experience across digital touchpoints, this role involves managing websites, lead generation, CRO initiatives, and supporting overall digital marketing performance. Reporting to the Senior Brand Manager, you will contribute to a growth plan, collaborating with the marketing team and cross-functional groups.
Coordinate the online and offline customer journey to acquire and nurture leads.
Implement website optimisation for user flow and performance improvement.
Monitor CRM (Hubspot) performance through coordination with relevant touchpoint owners to accurately measure KPI’s.
Identify and execute new initiatives to support digital projects and website efficiencies.
Lead digital KPI tracking and regular data-driven insight and reporting.
3 years plus, proven relevant experience in digital, ecommerce or website management role, either agency or inhouse.
~ Strong working experience of KPI tracking and performance analysis including GA4 and Microsoft Excel
~ WordPress
~ HubSpot (CRM)
~ Power BI
~ SEO tracking and performance analytics, SEMRUSH, Moz
~ A keen eye for design and be at home talking about user experience, customer journey and SEO optimisation.
~ Exceptional communication skills with the ability to provide clear insight and direction from data given.
~ Experience building content and developing brilliant user experiences and will be on top of analytics and reporting to make sure that we’re identifying issues and opportunities within our group quickly and efficiently.
~ Experience using HubSpot or similar CRM software and be proficient at working within and developing relevant dashboards and reports to answer specific business questions.
~ Experience in website content and understanding how to create a user journey through a platform.
~ Building competitor insight and understanding.
~ Be confident with data and demonstrate the ability to use other packages and platforms successfully. Alongside a strong technical and data driven ability with a broad understanding of software and systems to build our SEO and UX journey.
Free breakfast, lunches and healthy snacks including fresh fruit.
~ Enhanced Maternity, Paternity Fertility and Adoption leave.
~ Long service awards.
~ Highly discounted childcare.
~ Annual Leave
~25 days plus bank holiday annual leave with a day off for your birthday
This is a full-time, permanent, 3 day a week in the office in Lymm (Cheshire) position with 2 WFH days,
UK Driving Licence
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