Marketing Assistant

2 weeks ago

United Kingdom Visit Lake District Full time

Job Title: Marketing Assistant & Copywriter – £25,900 per annum

Location: Lodore Falls Hotel & Spa, Lake District

Please note that this position does not offer flexible or remote work options and requires 100% office-based attendance

Company Overview:
Lake District Hotels is a group of six independent hotels located in both town-centre and countryside settings across the northern Lake District. Our goal is to provide guests with comfortable accommodation, delightful food and drink, and excellent customer service, along with other wonderful experiences in one of the most beautiful parts of the country.

Position Overview:
We are seeking a dynamic Marketing Assistant & Copywriter to join our innovative marketing team. The ideal candidate will possess a passion for crafting engaging copy, a flair for creativity and a keen eye for detail. This role offers a unique opportunity to contribute to our multi-channel marketing efforts and showcase your talent in a vibrant and collaborative environment. This is a full-time opportunity, based at our head office at the Lodore Falls Hotel & Spa.

Responsibilities:
• Craft compelling content for various marketing channels including the company blog, email marketing campaigns, social media platforms, and promotional materials.
• Manage and curate content for the Lake District Hotels blog to engage and captivate our audience.
• Update and maintain the Lake District Hotels event page with accurate and up-to-date information.
• Attend events to capture captivating content and promote them effectively on social media channels.
• Create and schedule content for specific Instagram accounts related to our properties, such as Lodore Falls and Inn on the Lake wedding accounts.
• Collaborate with wedding photographers to acquire high-quality imagery for promotional purposes.
• Assist the Group Marketing Manager in creating engaging social media posts and developing video content for platforms like Instagram and TikTok.
• Maintain a consistent presence on Google MyBusiness by posting weekly content and responding to reviews promptly.
• Liaise with various departments and personnel within the organisation to gather information and coordinate marketing initiatives.
• Participate in creative meetings, contribute imaginative ideas for marketing campaigns, and support brainstorming sessions.
• Monitor and analyse social media growth metrics to identify trends and optimise content strategies.
• Update third-party websites with accurate information and ensure brand consistency across all platforms.
• Conduct website audits and assist in proofreading marketing materials to maintain high standards of quality.
• Manage and schedule content for the in-house staff HR Instagram account.
• Prepare comprehensive reports on marketing performance and assist with various administrative tasks as needed.
Requirements:
• English Language and English Literature GCSE qualifications essential.
• Proven experience in creative writing, copywriting, or content creation.
• Proficiency in Instagram and Facebook with a strong understanding of social media best practices.
• Familiarity with WordPress is preferred but not required.
• Excellent written and verbal communication skills with a keen attention to detail.
• Ability to work independently and collaboratively in a fast-paced environment.
• Highly organised with strong time management skills and the ability to multitask effectively.
• Valid driver’s license and the correct candidate must own their own car to commute to our central office and other hotel locations.

Application Process:
Interested candidates must submit a comprehensive cover letter along with their application to be considered for this position. We look forward to reviewing your application and welcoming a talented individual to our dynamic marketing team at Lake District Hotels.

Please note that ONLY applications accompanied by a full cover letter will be considered.

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