Digital Manager

3 weeks ago

London, United Kingdom Zenith Full time

About the client... .

The Global Digital Manager will be a core part of the Global Central team for Swarovski, working hand-in-hand with the Associate Digital Director to drive best in class planning, activation, and local market execution across Brand and Performance. They will work closely with the Digital Strategy, Account and Local Network teams, as well as the Digital Hub. This role sits at a cross-section between Global Planning and Strategy and Local Planning and Activation and offers an exciting opportunity to drive change at Global level and work closely with Swarovski’s 35 key markets and their centralised digital hub to drive adoption and impact.

Celebrating turning 130 in 2025, Swarovski is a brand with incredible heritage, innovation and glamour that operates across 35 key markets worldwide. Following on from our successful year 1 partnership in 2023, there is much more exciting work over the next 12 / 24 months to support the innovative, luxury strategic direction, globally, that will be underpinned by tech, creativity, and performance.

You will be work closely with (and receiving great exposure to) various teams and stakeholders giving you the opportunity to learn across agency functions and be part of multiple exciting digital projects. This will, ultimately, help define your career path within the agency group.

About the work....

You will be expected to manage a broad range of digital workstreams, collaborating with stakeholders across both Zenith and Swarovski.

Planning & Strategy
  • Support the Global Associate Digital Director in the production and roll-out of Digital strategies to both Global and Local teams that are insightful, innovative, integrated and effective.
  • Provide support in overseeing the successful planning and activation of this strategy across markets through the centralized Digital Hub.
  • Management of strategic workstreams including test and learn and management of our strategic platform partnerships to maximize results and ensure adoption within business.
  • Implementation of clear measurement and process to ensure planning, monitoring, and optimization of core business metrics across all Publicis and Swarovski stakeholders
Market Coordination & Network Management
  • Collaborate closely with the centralized Digital Hub teams to plan and activate campaigns strategically and effectively in line with Global strategic direction, while capturing local market nuances and considerations.
  • Support in defining processes and governances of the Digital Hub and ensure this is fully entrenched within the existing business ways of working across Global business and Local markets.
  • Work with Local market teams to share relevant information and ensure understanding & adoption of Digital strategies, structures and operations.
Client Servicing & Management
  • Support management of key client stakeholders across digital tasks and workstreams.
  • Develop relationships with internal stakeholders to be seen as a key point of reference on the Swarovski team.
Qualifications

What you need to succeed....

You will be someone with the experience and the desire to lead the oversight of the strategic digital planning and governance of the Swarovski account.

Swarovski have a strong focus on leveraging strategic data and technology to unlock smarter planning and measurement. You will, therefore, need to understand and articulate how technology - ad verification, dynamic messaging - can enable brands to engage with consumers and influence their behaviour.

You will enjoy working with data and have very strong attention to detail. As a strong team player who is keen to learn and results-driven, you will come in to this role ready to take responsibility for the effective implementation of activity within the accounts and be eager to share your knowledge with the wider team.

Experience Required

Preferred background in media/marketing with experience across:
  • digital planning and activation including experience in using tools such as CM360, DV360, Google Ads, Google Analytics, and Facebook Business Manager
  • Strong understanding of media research, measurement, and insight tools - you know their strengths/weaknesses, and when and how to effectively use them
  • Strong analytical and problem-solving skills
  • Team training and leadership skills
  • Ability to effectively communicate with clients, particularly explaining technical concepts to those in non-technical roles
  • Ability to manage and prioritize multiple projects and tasks simultaneously
  • Keen attention to detail and an analytical approach to achieving objectives
  • Strong Excel knowledge and PowerPoint skills
  • Project management and communication skills to be able to engage with multiple stakeholders to drive delivery of projects
  • Highly organized with previous examples of delivering projects in a timely and effective manner
  • Ability to meet deadlines in a fast-paced environment while ensuring high standard of work
  • Evidence of being solution driven and innovative with how you drive performance and delivery
Additional Information

Publicis Groupe operates a hybrid working pattern with employees being office-based on Mondays and two other days during the working week.

If you have any adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.

#LI-Hybrid #J-18808-Ljbffr

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