Paid Media Account Director

1 week ago

London, United Kingdom The Find Full time

Our client, an award-winning social media agency based in London, are now looking for a Paid Media Account Director to join their friendly and talented team.

Paid Media Account Director Role Overview:

They're looking for a Paid Media Account Director to improve the growth and success of paid social accounts while ensuring a sharply analytical approach to campaign execution and optimisation.

With an understanding of full-funnel paid campaigns for B2B clients, and performance marketing for B2C clients, you will always find opportunities to improve account performance, campaigns, and implement data-backed strategies.

As a Paid Media Account Director, you will:

  • Develop and implement data-driven paid media strategies for both B2B & B2C clients across main platforms, including Meta, TikTok, LinkedIn and Pinterest.
  • Use in-depth analytical techniques to identify trends, ensure continuous optimisation, and propose new testing strategies based on data insights.
  • Communicate paid media best practices and technical processes to clients and team members, ensuring alignment with our goals.
  • Analyse main performance metrics such as reach, impressions, engagement rates, ROI, CTR, and conversion rates, and deliver actionable insights to improve campaign performance.
  • Take ownership of financial planning, revenue tracking, and account profitability, ensuring all client and agency targets are met.
  • Mentor junior team members, encouraging an initiative-driven, data-driven approach within the team.
  • Conduct competitive analysis and market research to identify areas of difference and increase account growth.

You will bring:

  • At least 4-5 years of experience managing paid social campaigns for B2B and B2C clients.
  • Expertise in working across main social platforms such as Meta, TikTok, LinkedIn and Pinterest.
  • Experience in interpreting complex data, drawing conclusions, and evidence-based decisions to enhance campaign performance.
  • An understanding of financial tracking, budgeting, and account profitability.
  • An initiative-driven, target-oriented mindset, promoting a culture of data-driven optimisation and growth within your team.

And in return, they offer:

  • Unlimited holiday (paid annual leave)
  • Free breakfast in the office
  • Perkbox - A rewards, perks and benefits platform
  • Auto-enrolment pension (retirement benefit), with up to 8% contribution
  • Regular socials and team-building sessions
  • Annual salary review, quarterly performance reviews
  • Choice of company Apple MacBook Pro or PC
  • Hybrid office working (approx 2 days in the office, 3 days at home - flexible)
  • Charity opportunities within working hours.

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