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Brand Marketing Executive

4 months ago

Kettering Northamptonshire, United Kingdom Zero Surplus - Targeted Sales Recruitment Full time

Do you work in the retail or fashion and would like to take on strategic marketing role for North America? Would you be happy travelling to their office in Manhatten, New York for 1 week every quarter? We have a very niche and exciting role for a gregarious strategic marketing with great customer relationship building skills, to take a unique role growing and driving a fashion brands sales via retail across North America. The role would sit in a team of 8 marketers, and have 1 marketing report based in New York, where you would spend one week every quarter with the team.

The role is very much a strategic marketing role with strong elements of brand management and channel/retail marketing both on and offline. The focus of the role is to build relationships with the company’s North American Retail Network, and sales team, to better understand the clients and competitor landscape, and utilise this knowledge to drive marketing strategy for North America across national chains and independents.

The role is not a position where you will be heavily involved in the creation of materials and content, but building long term relationships with US partners, and then using this insight and experience to drive the marketing strategy, sales materials and assets for North America via the internal agency.

You will be overseeing brand management, product launches, budgets, merchandising, ecommerce account management (via sales agents), reporting and analysis, and all seasonal and one off campaign planning.

Given the nature of the role any B2C marketing candidates from retail, fashion or with experience of north America would be consider, though without experience of the US proven customer/partner relationship building experience will be essential. The role is hybrid based after your 3 months’ probation, with 50% of the time needed in the office, which due to its rural location would in most scenarios require you to drive. Zero Surplus is East Anglia’s premier marketing recruitment agency, based just outside Cambridge, our marketing recruiters source staff for small and international retail & fashion businesses across Northamptonshire, Leicestershire and the East of England.

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