Social Media Marketing Specialist
2 weeks ago
Job Title: Social Media and Analytics Executive
Manchester, Leeds or Liverpool, Hybrid
About Us: We are hiring on behalf of a leading law firm based in any of the northern offices, Manchester, Liverpool or Leeds, dedicated to providing exceptional legal services to our clients.
Position Overview: We are seeking a dynamic and talented Social Media and Analytics Executive to join the marketing team. This role presents an exciting opportunity to contribute to the firm's online presence and engagement strategies while leveraging data analytics to drive informed decision-making. The successful candidate will play a pivotal role in shaping digital marketing efforts and strengthening the brand across various social media platforms.
Develop and implement social media strategies to enhance brand awareness, engagement, and lead generation.
Create compelling and relevant content for social media platforms, including Facebook, Twitter, LinkedIn, and Instagram.
Monitor and analyse social media metrics and performance to optimize campaigns and identify areas for improvement.
Collaborate with internal stakeholders to align social media efforts with overall marketing objectives and initiatives.
Stay informed about industry trends, best practices, and emerging technologies in social media and digital marketing.
Generate regular reports and insights using data analytics tools to track key performance indicators and measure ROI.
Bachelor's degree in Marketing, Communications, or a related field.
Proven experience in social media management and digital marketing, preferably within a marketing agency.
Strong understanding of social media platforms, algorithms, and best practices.
Proficiency in social media analytics tools such as Google Analytics, Facebook Insights, and Hootsuite Analytics.
Excellent written and verbal communication skills with a keen eye for detail.
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