Senior Marketing

2 weeks ago


Birmingham, United Kingdom Eversheds Sutherland (International) LLP Full time

Region EMEA

Practice group International Operations

Office Birmingham

Position type Permanent

Summary

We are Eversheds Sutherland, a global law firm, with 5,000+ colleagues in more than 30 countries. We’re full service with deep niche and sector experience. Whatever challenge, wherever in the world, we’re equipped and ready to meet it. We live our values, we’re purposeful and purpose-led. So although the world is fast-moving and rapidly changing, we see it as a place where everyone can thrive. We’re ambitious for our clients, our communities – and for you. Whether you’re starting out on your career or well established, whether you’re a lawyer or in business services. If you’re looking for what’s next, we are too.

What to expect

For business professionals, our environment is highly collaborative with value being placed on diversity of ideas, skills and mindsets. Not least yours. It’s energetic, fast-moving and there’s always something new to get involved in. You will get exposure across geographies and the firm as a whole. The future is a place of opportunity. Focusing on your success and for what’s next, will ensure you thrive too.

Our team

The Eversheds Sutherland marketing team is widely recognised as challenging the paradigm of traditional law firm marketing. Join us if you thrive in an environment where you are genuinely empowered to lead and deliver on highly strategic and innovative market and client-facing programmes and projects. You will be dealing with some of the world's top business names working alongside some of the world's leading lawyers, exploiting your professional knowledge and experience. Every day is different but every day is satisfying.

The successful candidate for this position will work well individually and as part of a team and will demonstrate our values daily. They will be analytical, enthusiastic, comfortable working with all levels of seniority and possess a strong work ethic. They should be able to demonstrate the highest quality support by delivering on objectives at every opportunity and be ready to be proactive in helping our business grow and move forwards.

The Role

The successful candidate for this position will work well individually and as part of a team and will demonstrate our values daily. They will be analytical, enthusiastic, comfortable working with all levels of seniority and possess a strong work ethic. They should be able to demonstrate the highest quality support by delivering on objectives at every opportunity and be ready to be proactive in helping our business grow and move forwards.

Key responsibilities

  • Stakeholder management: working closely with the practice group head, international leaders and senior partners to drive forward the marketing and business development strategy within the practice, ensuring that this is aligned to the wider Eversheds Sutherland business development strategy.
  • Reputation: Develop and embed campaigns and activities that enhance the practice’s reputation in key segments of the market.
  • Revenue: initiating and implementing revenue generating activities focused on identified client opportunities and those within the sectors in which we operate and the wider market.
  • Team management: encourage, develop and ‘empower’ team members to own projects, engage in client development activities and build personal relationships with fee earners
  • Market understanding: responsible for the identification and interpretation of market/client trends and converting them into actionable campaigns, client conversations and sales opportunities

Specific responsibilities :

  • Developing the got to market approach and relevant product opportunities of the real estate practice
    • Identifying new product opportunities.
    • Assisting the Practice Group Head to globalise the practice group by working with overseas real estate partners.
  • Acting as facilitator to the global real estate partner group and main liaison to US counterpart.
    • Providing business intelligence on key competitors and marketplace trends, identifying ways of gaining a competitive advantage in the market.
    • Working with Finance to establish the Marketing Budget based on the strategy.
  • Work with other International operations stakeholders to ensure the practice delivers against its performance metrics and deliverables
    • Working collaboratively with other support functions to provide a seamless service to the practice.
    • Supporting other marketing departments on firm wide initiatives, as required.

Skills and experience:

Your previous experience will demonstrate an ability to develop senior relationships and capacity to use influencing skills to gain credibility across all levels within a firm.

  • We’re fair, transparent and equitable
  • Experience within a matrixed organisation with real estate sector experience is a must
  • Candidates will have gained a minimum of 6 years’ experience in a business development / marketing role.

Key competencies:

  • You will have a strong sense of commerciality and be able to prioritise the most value-generative actions
  • The successful candidate will be able to demonstrate strong analytical skills.
  • You will possess excellent verbal and written communication skills.
  • You will be able to demonstrate previous experience of using market/client insights and understanding to drive growth initiatives and further enhance reputations of individuals and the wider practice/firm.
  • You will have people management skills.
  • You will be a team player with a passion and ambition to develop a real competitive advantage in this exciting market place.
  • You will bring creativity and fresh thinking to the role and seek ways to innovate and inspire your stakeholders

What’s in it for you?

At Eversheds Sutherland, we provide benefits focused on looking after you: your development, your performance, your financial future and your health, as well as providing the opportunity to make a contribution to the world.

  • We’re fair, transparent and equitable
  • We share in the success of the firm, reward alignment to our values, going above and beyond and your individual performance
  • We support flexible ways of working through our remote working policy and commitment to flexible, agile and hybrid ways of working
  • We support your health and performance through our dental, healthcare and wellness support
  • We support everything you are and all you bring through our powerful commitment to diversity and inclusion
  • We provide a platform for your career, whatever your ambitions through our structured professional and personal training, mentoring and development programs
  • We provide experience and opportunity through international and cross-function exposure
  • We provide an opportunity to give back through our pro bono work and community engagement
  • We help you plan ahead through retirement planning, insurance and assurance

Diversity and inclusion

At Eversheds Sutherland, “Inclusive” is a core business value. We bring together different skillsets, global mindsets and approaches. We foster diversity of thought and the freedom to put ideas into action. We have an inherent respect for the individual. We have a strong belief in collaboration and teamwork. Sharing ideas, asking questions, solving challenges and meeting our clients’ goals: together.

We want all our people to thrive at work and reach their full potential and we work hard to continue to build a diverse and inclusive culture, monitor and report on our progress and impact, and develop our approach. This is reflected in our policies, systems and processes, and in our work with diversity membership organisations.

Many of our people work flexibly in some way and we are open to considering how we can accommodate flexible working arrangements alongside role requirements. If this is important to you, please talk to us about it during the recruitment process.

We want you to perform at your best during our recruitment process. If there is any adjustment or support you need, please contact us so we can discuss how we can best assist you.

For you,
for your success.
And for what’s next.

Eversheds Sutherland is the name and brand under which the members ofEversheds Sutherland Limited (Eversheds Sutherland (International) LLPand Eversheds Sutherland (US) LLP) and their respective controlled,managed and affiliated firms and the members of Eversheds Sutherland(Europe) Limited (each an "Eversheds Sutherland Entity" and together the"Eversheds Sutherland Entities") provide legal or other services toclients around the world. Eversheds Sutherland Entities are constitutedand regulated in accordance with relevant local regulatory and legalrequirements and operate in accordance with their locally registerednames. The use of the name Eversheds Sutherland, is for descriptionpurposes only and does not imply that the Eversheds Sutherland Entitiesare in a partnership or are part of a global LLP. The responsibility forthe provision of services to the client is defined in the terms ofengagement between the instructed firm and the client.

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