Virtual Social Media Manager

Role: Social Media Manager
Kingston Upon Thames, United Kingdom (Hybrid x2 days onsite)
Working in partnership with our client, the Social Media Manager will be managing the social conversations of some of the world’s leading brands across the Beauty & Wellbeing + Personal Care category. This opportunity is perfect for a talented and experienced individual who can translate brand personality into conversations on social media, understands how to best leverage social’s unique strengths, and sees the bigger picture for a brand’s presence online.
You are on top of the latest developments in social, you know what is happening behind the social media feed and know the latest reels trend and why it matters. You instinctively write in Twitter’s character limit. In short, you’re a social media GOAT—an idea generating, trend identifying, wordsmithing, conversational powerhouse who loves getting down in the trenches and at the front line of audience interaction and content creation.
You will be joining an on-site agency team who are super passionate about best-in-class social and creative. You’ll work closely with digital specialists, brand managers and customer service partners
Across no more than 3 channels you will be responsible for driving best in class social media management and fame across brands socials.
Community Management - Listening and Engagement:
Proactively engage with the UK others say community posts (paid + organic), including leveraging TikTok/IG comment sections to reply to social community as the brand.
Provide on-brand responses to influencer and consumer @mentions.
Crisis management, responding quickly and the ability to liaise and escalate community management issues with key stakeholders adhering to global turnaround guidance i.e. Manage and nurture the community, identifying key engagement opportunities in organic planning,
Infiltration into culture, driving fame through owned voices and jumping on trending opportunities from brand account, such as commenting on trending social videos, or influencers’ posts about relevant topics in an on-brand entertaining way and suggesting campaign ideas based on social listening insights.
Identify and engage with relevant communities and brand enthusiasts to foster genuine relationships and amplify brand presence on social media platforms.
Content Management:
Managing all organic ‘brand say’ posts – ideate, present to client, brief design team, schedule in content calendar.
Monitor brand’s feeds and comment section and use them as sources of inspiration to create organic content.
Identify relevant internet trends, pop culture topics and reactive moments throughout the year to create organic content to react to those moments.
Champion platform best practice across all content developed for your brand – ensuring content is platform native.
Using social media’s interactive tools to engage with brand’s community.
Help to craft Tone of Voice guidance for FAQ and copy for brand’s social channels.
Content and campaign ideation, optimisation and planning where required i.e. reactive opportunities.
Present content ideas to clients
Monitor paid assets (dark posted) and paid monthly campaign activity as well as organic.
Monitor and reporting - monthly review of content performance, conversations and competitive inspiration and implement optimisations where required
WHAT SKILLS WILL HELP YOU BE SUCCESSFUL
Worked in FMCG and have a passion for the beauty and personal care category.
Proven experience of creating content for social media with an interest in the latest trends
Worked with social media management and listening tools e.g., Understanding of paid media and the role of influencer
This job is best suited to an individual with at least 2 -3 years of experience working in an agency or client side on brand marketing through social media.
Entrepreneurial and proactive - ability to spot opportunities, mitigate risks and help clients achieve their business ambitions.
Creative flair and excellent written communications skills and great copywriting
Keen interest in digital trends and popular culture
Access to on-site gym, hair salon, subsidised cafeteria and discounted household item shop
Career fulfilment working on high profile client projects.
Competitive compensation and benefits
OLIVER believes that agencies work better inside a brand's organisation; Using our unique Inside Intelligence methodology, we build specialist, dedicated in-house agencies that collaborate with clients to form better marketing solutions.
Clients include The Guardian, Unilever, Barclaycard, PepsiCo, AXA, The AA, Adidas, BMW, Post Office, and 3M. OLIVER is part of the Inside Ideas Group (IIG), which also includes a global content agency to Adjust your Set, design, experience, and engineering company DARE and property marketing specialists Aylesworth Fleming.
Be actively pro-inclusive and anti-racist across our community, clients and creations
We've set ambitious, market-leading environmental and social goals around sustainability at OLIVER.  We have committed to be net zero by 2030 and take far reaching action on DE&I in the sector. We expect everyone to contribute to our mission, embedding sustainability into every department and through every stage of the project lifecycle. 
All [suitable] applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodiversity, disability status, or any other characteristic protected by local laws.
Do you have the legal right to work in this country of employment? *
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Have you previously worked with Beauty / Personal Care brands? *


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