Digital & Paid Marketing Specialist

7 days ago

Brentwood Essex, United Kingdom Water Junkie Full time

Location: London, Canary Wharf Start Date: ASAP Reporting To: Founder / Sales Manager Who We Are We're building two of the most exciting brands in functional beverages: • Slazenger Energy Water – the energy drink reinvented • Water Junkie – functional hydration with serious personality Both are growing fast, and we're on a mission to disrupt the drinks world with innovation, energy, and standout storytelling. We're now looking for a Digital Paid Specialist to be the driving force behind our growth across all paid media channels. What You'll Do You'll own our acquisition strategy, turning budgets into results and insights into action. relationships with our trade customers. • Campaign Strategy & Execution Build and launch paid media campaigns across Google Ads, Meta, TikTok, LinkedIn, and beyond. • Budget Management Take ownership of media budgets and ensure every pound is performing. • Data-Driven Optimisation A/B test creatives, targeting, bidding, and formats to drive better performance. • Performance Tracking & Reporting Deliver regular insights on key metrics (CPM, CPC, ROAS, etc.) and learnings. • Market Research & Trend Spotting Stay on top of platform changes, consumer behaviour, and competitor activity. • Cross-Team Collaboration Work closely with content, creative, and social teams to ensure consistent messaging and amplify results. What Success Looks Like • Paid media campaigns that consistently beat performance targets • Insightful reports that guide creative and strategic • decision-making • A steady pipeline of learnings and optimisations • Strong collaboration across internal teams • Fast, smart, scalable growth across key platforms Who You Are • 3+ years experience running paid campaigns (CPG/DTC/e-commerce a bonus)• Deep expertise in Google Ads, Meta Business Suite, TikTok Ads • Bonus points for experience in programmatic or LinkedIn Ads • Strong analytical skills, you speak fluent ROAS, funnels, and dashboards • A sharp creative instinct for scroll-stopping content • Proactive mindset and ability to solve problems on the fly • Clear, confident communicator who can turn numbers into stories What We Offer • Competitive salary • Be part of two game-changing brands at high-velocity growth stages • Hybrid working from our energetic Canary Wharf HQ (1 office, 4 WFH)• Flexibility, autonomy, and a fast-moving environment • Creative freedom and real influence on strategy • Regular team socials and tastings • All the product you can drink

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