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Senior Data Analyst
2 months ago
Senior Data Analyst
Salary up to £50,000
Brighton and Hove
3 days office based and 2 from home
You will drive the organisation’s reporting and analysis, supporting business stakeholders across the business to. Working with mainly with marketing teams you will create recommendations for experimentation through structured testing and reporting. Your work will allow the wider team to solve problems, innovate and prioritise work effectively, as well as measuring performance.
You will use technology tools available (GA4, BigQuery, VWO, Microsoft D365 and Power BI) and the growing use of statistical and Artificial Intelligence tools within the data analytics space.
Key responsibilities for this Senior Data Analyst job include:
- Lead the reporting, insight and analytics for the organisation, providing proactive reporting and actionable insights.
- Lead the GA4, Tag Manager and BigQuery , regular monitor and report on key website metrics and be an advocate for evidence based experimentation.
- Research and analyse usage and performance of digital applications to identify opportunities for new, or improving existing, features and functionalities.
- Work with front end developer to ensure that the website, GA and Google Tag Manager are setup appropriately for optimising analyticsGA4 and experimentation platforms, such as VWO.
- Produce data visualisations to help support and communicate important learning.
What you will need for this Senior Data analyst job:
- Proven experience in a Data Analysis role, experience with GA4, Tag Manager and Google BigQuery.
- Proficiency in data visualization tools, such as Power BI, Tableau.
- Experience of using experimentation platforms such as VWO, Optimizely or AB Tasty.
- Experience of creating new analytics processes and knowledge of marketing technology data platforms such as CRM , social marketing insights, and email marketing analytics.
- Experience in SQL, SAS, Python, or R programming would be beneficial.
Benefits include: 25 days holiday plus bank holidays, healthcare, hybrid working plus lots of other perks
