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Member Communications and Client Campaign Manager

4 months ago

Brighton, United Kingdom Legal & General Full time

Life can sometimes be unpredictable, and it pays to plan ahead. Our aim at Legal & General Retail is to help our customers plan for the unexpected, achieve financial security for their tomorrow, and protect everything that’s important to them. To better understand our customers and meet their needs, we’ve brought our protection, retirement income, savings, lending, and advice, fintech and mortgage businesses under one umbrella. Created at the start of 2022 through the merging of our long-standing and trusted retail retirement and insurance businesses, we’re a fast-growing division with big, customer-centred ambitions. 



Job Description

We’re recruiting for a Member Communications and Client Campaign Manager to join us.

In this exciting role, you will develop and deliver member communication materials and engagement campaigns that support workplace members and schemes through the end-to-end member lifecycle, driving the best member outcomes and meeting commercial needs of the Workplace business and wider division. Using Member Insight and data analytics to iterate and improve the communications and campaigns,

maximising the impact of the activity.

What you'll be doing:

  • Designing and delivering campaigns and communications that support the contact and engagement strategies for members, working efficiently and within budget and timescales, observing brand guidelines and Tone of Voice to ensure customer centricity at all times, and alignment to L&G’s Customer Experience and Treating Customers Fairly Policy.
  • Working with agencies and third-party suppliers to deliver materials and ensure that they are delivering to brief and to budget to meet commercial and business targets.
  • Ensuringappropriate tracking and reporting is in place to enable us to collate, analyse and interpret campaign management information and insight, to maximise the effectiveness of communications and campaigns, driving best member and financial outcomes.
  • Utilisingcustomer/member insight, analytics and data, review feedback and improve activities undertaken to create effective communications that deliver our key messages and support commercial objectives
  • Implementing campaign and communication creation, across all appropriate channels and within tight timeframes, with robust test and learn activity to learn and evolve the campaigns to maximise their impact.
  • Building effective relationships with key stakeholders, both internally and externally by working collaboratively, to leverage expertise and understand requirements.
  • Working within our appropriate risk and compliance framework and demonstrate the key behaviours of a professional, supportive and engaging marketing function, to ensure communications and campaign activity adheres to Group risk framework.
  • Developing close working relationships with key stakeholders across L&G Retail and Group, aligning learnings and customer journeys to ensure optimal results for both L&G and our clients, through efficiencies and one L&G approach.



Qualifications

Who we're looking for:

You'll have a Marketing or business-related degree or equivalent experience, ideally gained in the Financial Services industry, either inhouse, or agency-side. Along with the following:

Knowledge:

  • Numerate with strong analytical skills with evidence of budgetary management
  • Good with people and able to clearly and confidently communicate and influence with key stakeholders at all levels.
  • Ability to manage multiple projects to tight timescales- Good organisational and project management skills
  • Able to adapt to and work with change, in a fast-growing division and marketing function
  • Excellent attention to detail and strong written and verbal skills. Able to produce copy to publication standards
  • An understanding of customer contact/engagement strategies · IT skills – excellent working knowledge of Microsoft Office and other relevant software packages

Experience:

  • Designing & delivering consumer facing communications plans and activities ·
  • Experience of working with creative agencies and providing appropriate briefing, management, and creative evaluation ·

Whatever your role, we reward performance and behaviour with a package that looks after all the things that are important to you. Here are some of the benefits we offer:

  • The opportunity to participate in our annual, performance-related bonus plan and valuable share schemes
  • Generous pension contribution
  • Life assurance
  • Private medical insurance (permanent employees only)
  • At least 25 days holiday, plus public holidays, 26 days after 2 years’ service. There’s also the option to buy and sell holiday
  • Competitive family leave
  • Participate in our electric car scheme, which offers employees the option to hire a brand-new electric car through tax efficient salary sacrifice
  • There are the many discounts we offer – both for our own products and at a range of high street stores and online
  • In 2023, some of our workspaces were redesigned. Our offices are great spaces to connect and collaborate and have your wellbeing at the heart

Additional Information

Legal & General is a leading financial services organisation, named Britain’s Most Admired Company in 2023, for the second year running. Rated top in our sector and top for inspirational leadership, we have a strong heritage and an exciting future. 

We’re one of the world's largest asset managers, homebuilders, pension providers and insurers. Connecting to form a unique business model which drives value for our customers and society. And enabling our people to create impact through work that is meaningful and valued. 

If you join us, you’ll be part of a welcoming, inclusive culture, with opportunities to collaborate with people of diverse backgrounds, views, and experiences. Guided by leaders with integrity who care about your future and wellbeing. Empowered through initiatives which support people to develop their careers and excel. 

We strive to be open, mindful, and inclusive, so are always willing to discussing flexible working arrangements and reasonable accommodations for candidates with specific needs. It doesn’t matter if you don’t meet every single criterion in this advert. Instead, think about what you excel at and what else you can bring in terms of strengths, potential and connection to our purpose.

If you’re open to find out more, we'd love to hear from you.