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Performance Marketing Strategist

3 months ago

Chester, United Kingdom Hello Earth | B Corp™ Performance Marketing Agency Full time

About Hello Earth Agency:


Hello Earth is an award-winning, B Corp Digital Performance Marketing Agency for eCommerce and DTC brands.


We are a performance-driven digital agency that maximises efficiency and delivers results for socially responsible DTC brands. We’re committed to using profit for purpose and inspiring responsible business practices that help companies become digitally carbon neutral while championing people and the planet.


Our unique approach combines assertive marketing with compelling storytelling, turning visions into conversation.


Services include: Paid Social, Paid Search, Performance Content, Email, Subscriptions.


The Role:


As Performance Marketing Strategist, you will play a pivotal role in creating and executing tailored Performance Marketing strategies for our diverse portfolio of Ecommerce clients. Your deep understanding of the digital marketplace will be instrumental in driving growth, enhance user experience, and maximising online revenue. This role requires a strategic thinker with a background in producing effective Performance Marketing strategies for Ecommerce clients, with a keen eye for detail and a passion for staying ahead of industry trends.


You could be an Account Director working for a Performance Marketing agency specialising in Paid Social and Paid Search, an Ecommerce Strategist with a strong knowledge of Paid Media Strategy or a Performance Marketing Strategist with a background in working with D2C and Ecommerce brands. If this sounds like you, we’d love to hear from you


Key Responsibilities:


  • Develop and implement comprehensive Ecommerce strategies that align with clients' business objectives.
  • Conduct in-depth market analysis to identify opportunities for growth and competitive advantage.
  • Have a solid understanding of the importance of Paid Media across Google Ads, Meta Ads and TikTok Ads and their role in the Ecommerce strategy.
  • Work closely with internal teams including Paid Social, Paid Search, Content and Email teams to ensure cohesive execution of eCommerce strategies.
  • Monitor, analyse, and report on key performance metrics, using data to drive continuous improvement.
  • Conduct quarterly strategic reviews for clients, fostering and maintaining strong relationships to support client retention and drive service growth.
  • Mentor and coach Managers and Executives to ensure their continuous progression, both professionally and personally.
  • Stay abreast of the latest industry trends, tools, and technologies to maintain a competitive edge.


About You


  • Proven experience in developing and executing successful Performance Marketing strategies for D2C/Ecommerce brands.
  • Strong analytical skills with the ability to interpret complex data and generate actionable insights.
  • Excellent communication and interpersonal skills
  • Deep understanding of digital marketing channels, including Paid Media (Paid Search and Paid Social), SEO, social media, and email marketing.
  • A proactive, innovative mindset with a passion for digital transformation and sustainability.
  • Forecasting experience
  • Experience within a similar Performance Marketing Agency working with Ecommerce clients is highly advantageous


Benefits


  • Competitive salary up to £55,000 depending on experience and level
  • 41 days leave a year, which includes 12 days personal leave we encourage you take.
  • Full healthcare insurance for you and your children. Including £500 and £300 for dental and optical costs, respectively.
  • We've fully adopted remote working. But don't worry, we still spend lots of time together with our renowned away days, team days and charity days.
  • From clear progression plans, promotions, commission and bonus' the opportunities for those who want it, are there.


What next?


We have chosen to work with our friends at ADLIB who are managing the recruitment process for Hello Earth. As a fellow B Corp, they are well versed in attracting the best candidates that have the right skills and experience, combined with the desire to work for a business driven by purpose and a want to make a positive impact on society and the planet.


Please note that any candidates who approach Hello Earth directly will be forwarded to ADLIB for consideration.


Inclusion and equality


Here at Hello Earth, equal opportunity runs through every aspect of the business. We are creating an environment where a diverse mix of talented people want to work, do their best and share in our journey for the long term. We’re building a team that represents a variety of perspectives and backgrounds, as we believe that the more inclusive we are, the better and more innovative our work will be. We strive to be a workplace where everyone feels empowered and can be their authentic selves.