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Growth Marketing Manager
4 months ago
Do you want to work for a tech-enabled scale-up that is helping thousands of people simplify their bills? How about one that is investing heavily in its people? If you're passionate about driving growth, optimising marketing strategies, and are ready to take on new challenges, then Bunch is the place for you Join us in revolutionising the way people manage their bills and be a key player in our mission to efficiently acquire and nurture customers.
Ready to make your application Please do read through the description at least once before clicking on Apply.
Bunch is an early-stage scale-up at the forefront of simplifying people's lives through innovative technology that makes taking care of household finances a breeze by managing, paying & optimising all your bills in one place.
The Role
We're in search of a visionary Growth Marketing Manager ready to make waves in the world of paid advertising and partnership management. In close collaboration with our vibrant sales and marketing teams, you'll be the driving force behind generating top-tier leads that fuel our sales. Spearheading our paid advertising efforts, you'll join forces with our Content & Communications Manager and our agency to craft campaigns that captivate audiences and drive results.
You'll also be the architect of our partner onboarding and optimisation strategies, using your exceptional communication skills to forge strong relationships that deliver quality leads. With a focus on efficiency in areas such as reducing Customer Acquisition Cost (CAC), and a passion for innovation, you'll be at the forefront of scaling our business, empowered to unleash your creativity and bring bold ideas to life.
Key Responsibilities:
- Develop and execute growth marketing strategies to particularly drive customer acquisition and reduce CAC.
- Lead paid advertising campaigns across various channels including Google, LinkedIn, and Meta.
- Manage and optimise SEO strategies to improve organic acquisition.
- Collaborate closely with the sales team to ensure quality leads and optimise conversion rates.
- Utilise analytics to track and evaluate campaign performance, making data-driven decisions to optimise results.
- Coordinate digital PR and Partnership opportunities to drive brand awareness and website leads (e.g. podcasts).
- Manage our affiliate marketing program, establishing and maintaining strong partnerships with key affiliates, partners and influencers.
- Attend partnership sales meetings and present recommendations on communications flows.
- Optimise current partnerships by optimising their communications.
About you:
- This is a mid/senior-level role so you must have demonstrable experience of creating and owning Growth Marketing strategies autonomously.
- Partner acquisition is an area of growth we're focused on now, so your experience within this is vital to achieve our goals.
- Passionate about understanding customers and creating experiences that delight them.
- Proficient in using various analytics platforms and experienced in deriving actionable insights from data.
- Driven by a desire to continuously improve results and exceed targets.
- Able to develop innovative growth strategies that align with our ICP and business goals.
- Capable of presenting complex data and insights in a clear and concise manner, tailoring your communication to different audiences.
- Experience with CRM systems (e.g., Zoho, Salesforce, Hubspot) and project management tools (e.g., Trello, Asana).
Your Career:
As a member of our team in the early stages of growth, you'll step into a brand-new role ripe for innovation, where your ideas will shape the trajectory of our scaling business. With the freedom to implement your vision and leave a mark on our company, you’ll get to really own the growth marketing space. Brace yourself for ambitious plans and exciting challenges that lie ahead, guided by the expertise of our CRO and Head of Marketing.
What you’ll get from us:
- Enjoy 25 days of holiday plus an extra day off for your birthday
- Celebrate our collective success with quarterly social events that foster team unity.
- Access the Vitality Health package to prioritise your well-being.
- Enhanced Maternity, Adoption, and Paternity Pay - we understand the importance of family, and we're committed to supporting you.
- Opportunity to develop and evolve.
- Cycle to Work Scheme - enjoy the perks of a healthier commute and save on your journey.
- A stocked kitchen with breakfast cereals and pastries, a stash of snacks and the essentials for making a quick and easy sandwich.
- 3 hours available to take each month to catch up on life’s admin.
- Dog-friendly office.
We're an energetic, fun, and hard-working team, and our CEO, Elliott, has created an environment of collaboration and inclusivity. With lots of growth ahead, it's an exciting journey and we want our team to be a part of it.
If you're prepared to take on a dynamic role at the intersection of marketing and technology, driving our success to new heights, we encourage you to apply and become an integral part of our innovative journey.
If you require reasonable adjustments for any part of the recruitment process (including alternate formats of materials, accessible meeting rooms, etc.), please let us know and we will work with you to meet your needs.
