Freelance Paid Social Manager

3 weeks ago


London, United Kingdom Salt Full time
Job Description

Salt is working with a leading international personal care brand, seeking an excellent paid social freelancer to plan, execute, and optimise D2C direct response marketing campaigns.


  • 3-4 month contract, immediate start
  • Circa £300 per day, outside IR35
  • Hybrid working in London


You will:

  • Plan, execute, and optimise paid social campaigns across a variety of channels, including Meta and TikTok
  • Develop creative and engaging ad content tailored to target audiences
  • Monitor campaign performance and KPIs, providing regular reports and insights to stakeholders
  • Conduct A/B testing to optimise ad creatives, audience targeting, and bidding strategies


You will need:

  • 5+ years of experience in end-to-end paid social, with a focus on Meta and TikTok.
  • Proven track record of managing large advertising budgets (£200k - £300k per month)
  • Strong analytical skills and proficiency in using advertising platforms to analyse campaign performance and make data-driven decisions.
  • Experience working in the EMEA market, ideally the UK, Germany, Sweden, and Netherlands



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