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Head of Paid Media

4 months ago

London, United Kingdom Ruby Magpie Full time

We are recruiting our client, a leading B2B marketing agency. They are looking for a Head of Paid Media to join their team.


Learn more about the general tasks related to this opportunity below, as well as required skills.

In this role, you will handle the assessment of briefs and provide customised media and digital solutions, while also formulating media strategies and measurement methods that align with clients’ high expectations. Collaborating closely with client teams, you'll craft targeted campaigns designed to achieve strong commercial results and will meticulously review plans to maintain the highest quality.

Key responsibilities to include:

  • Offering strategic b2b media guidance to clients and teams involved in the creation and execution of brand marketing campaigns and demand generation initiatives.
  • Designing impactful media strategies in collaboration with a comprehensive content and creative agency team.
  • Overseeing activation efforts and driving thought leadership through primary paid media channels.
  • Formulating and sustaining a strong media, audience, digital, and data strategy to integrate all activities across Paid, Owned, and Earned channels, providing a holistic view of the full funnel and customer journey in a multifaceted and fragmented market.

We are looking for a Head of Paid Media with experience in a b2b marketing or media agency. You must have line mgt experience and comprehensive technical expertise b2b digital media channels such as social, search, programmatic, and display.

Salary: up to 70k