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PPC Manager
2 months ago
PPC Manager
Learn more about the general tasks related to this opportunity below, as well as required skills.
Position Overview
Are you an experienced PPC specialist looking to further your career in a fast-paced and growing agency?
Having a clear understanding of the digital ecosystem that our clients operate within and how customer data can be leveraged to connect audiences with our client's key objectives whilst maintaining ROI is essential. Requires strong commercial acumen, leadership, and communication skills, as well as a responsibility to protect, grow and generate new income streams for the agency.
Reporting to the Digital Director, the ideal candidate will have a minimum of 3+ year's paid search (PPC) experience, great communication skills, as well as a willingness to learn and progress within our growing business.
Business Responsibilities:
- Implementation of the agreed strategy working with a clear and defined set of KPIs
- Manage day-to-day PPC activity and overseeing the performance of accounts with your team - campaign set up, bid strategies, ad copy and daily optimisations
- Manage the platform's daily budgets, billing reconciliation and spend pacing in adherence to allocations and desired return (CPA/ CPL)
- Campaign reporting, including written commentary and insights for clients, as well as client meeting presentations.
- Supporting the wider team with planning, reporting, research and implementation
- Confident in client facing account management, including calls, meetings and emails
- Develop and refine processes within the paid media team, ensuring these are robust and integrate media channel across the agency for a full holistic approach.
- Maintain high awareness of the industry offerings and actively testing new initiatives
- Managing client's expectations and keeping them up to date at each stage of the campaign
- Supporting the new business team with research, planning and pitches
Skills & Experience:
- At least 3+ years' experience in a similar PPC role, with a proven track record of delivering against KPIs
- Experience across Google & MS Ads
- Google Ads certification preferable
- Proficient in Google Analytics
- Understanding of scripts/tags and Google Tag Manager would be beneficial
- Willingness to learn, adapt, and progress within a fast-paced marketing agency
- Excellent organisational skills, attention to detail and the ability to prioritise
- Possess excellent problem-solving and analytical skills to leverage data, analytics and consumer behaviour trends in order to drive actionable insights and recommendations.
- Understanding of wider digital marketing and the impact this has on paid media strategies
- Strong verbal and written communication skills, both with clients and internally
- Proficient with Microsoft Office/ Google (primarily Excel and PowerPoint)
Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you. Please take a look at our website.
Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.
If you require any adjustments or additional support during the recruitment process for any reason whatsoever, please let us know.
