Digital Marketing Executive
2 weeks ago
- Take ownership of identifying revenue potentials in each trade across EMEA. This modelling should be implemented into the CRM platform and rolled out across Europe.
- Work with Digital Heads within local markets to sign off and schedule local email campaigns, ensuring brand guidelines are met.
- Create and distribute monthly Asset Packs for key distributors across EMEA to utilise across their digital channels.
- Collaborate with the local markets to ensure data capture is conducted at local events and across the Jobsite Solution team. Ensure GDPR guidelines are met and data captured offline is aligned with the master database fields. Be responsible for uploading the data to CRM in a timely manner.
- Manage and execute the Prize Every Month campaign, ensuring monthly emails are created and sent, winners are selected and prizes are distributed.
- Work with the wider Brand Team to ensure content is created that drives engagement and increases audience across social channels
- Take digital ownership of product categories, ensuring landing pages are created and updated where needed and product page content is populated with images and videos before launch.
- Take digital ownership of trades, ensuring web content is created and new leads are captured building a solid database to communicate with.
- Support EMEA Marketing team at European events.
- Keep on top of the latest Digital Marketing trends and best practices, sharing insights with wider team and local markets.
- Proven experience in Digital Marketing
- Must have great communication and presentation skills
- Excellent copywriting skills, taking technical information from different sources and writing bespoke content for various digital channels
- Strong analytical/ numeracy skills
- A team player that can also excel when working independently
- Have a creative mindset
- Wiliness to travel
- Ability to manage and prioritise multiple projects
- Knowledge of additional European languages is desirable but not essential
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