Product Marketing Executive

3 days ago

Hampshire, United Kingdom VMA GROUP Full time

Product Marketing Executive – 12 month FTC

Great opportunity for a Product Marketing Executive to join a leading UK health insurance firm on a 12 month FTC with opportunity to go permanent.

The successful candidate will be responsible for developing and executing product marketing strategies, crafting product messaging, and supporting go-to-market efforts.

12 month FTC - £35k - £40k DOE

1 day a fortnight office attendance


Key Responsibilities:

  • Delivering data-driven product marketing campaigns that drive growth and ROI
  • Work collaboratively across the marketing teams, ensuring all campaigns focus on the best possible routes to market and utilise the most effective marketing channels, measured against ROI
  • Routinely communicating and reporting on marketing campaign progress with key stakeholders
  • Developing and maintaining a solid understanding of your product area and market, in order to deliver marketing campaigns to drive opportunities
  • Broad digital channel knowledge including trade advertising, email & supporting events
  • Understanding business requirements and market opportunities and supporting in translating these into effective campaigns
  • Supported by the Product Marketing Manager, effectively managing marketing budget to assess opportunities in terms of ROI and report effectively


Skills & Experience:

  • Experience creating and delivering effective marketing campaigns with strong ROI
  • Data-centric mindset; experience utilising data and insight to inform approaches and drive outcomes
  • Self-motivated with a strong analytical mindset; commercially astute and results-driven
  • Sound knowledge of core marketing channels (primarily digital) and experience with key tools (such as CRM)
  • Comfortable working with a broad range of stakeholders
  • Excellent project management skills; ability to manage multiple projects
  • Excellent communications skills


Benefits:

  • Competitive salary and benefits package
  • Opportunity to go permanent
  • A collaborative and innovative work environment
  • Flexible working hours and potential for remote work
  • Generous pension & holiday

If you have the experience and are interested in discussing further, please get in touch ASAP with your current CV: gcharles@vmagroup.com


Due to a high volume of applicants, we are unable to respond to everyone. We will get in touch if you are successful in your application.


VMA GROUP is a leading international interim, contract, temporary and permanent recruitment and executive search specialist. We are specifically focused on providing support to the communications, marketing, digital and change communities.


Our specialist practice areas cover: communications, corporate communications, internal communications, change communications, PR, media relations, financial communications, CSR, public affairs, investor relations, marketing, brand, digital marketing and agency services.


We have a reputation for providing expert consultancy services and advice, supported by in-depth knowledge of the professions we recruit for. Our thought leadership and benchmarking studies have become go-to resources for the communications, marketing, digital and change industries, supporting planning and decision-making for organisations of all shapes and sizes.


In the UK, VMA GROUP has offices in London, Bristol and Manchester and in Europe, VMA GROUP has offices in Amsterdam and Brussels, but we work with organisations and individuals on a global basis.


VMA GROUP is committed to equal opportunities and is an Inclusive+ Recruiter.

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