Senior Manager, Marketing Finance

Why PlayStationPlayStation isnt just the Best Place to Play its also the Best Place to Work. Today were recognized as a global leader in entertainment producing The PlayStation family of products and services including PlayStation5 PlayStation4 PlayStationVR PlayStationPlus acclaimed PlayStation software titles from PlayStation Studios and more.PlayStation also strives to create an inclusive environment that empowers employees and embraces diversity. We welcome and encourage everyone who has a passion and curiosity for innovation technology and play to explore our open positions and join our growing global team.The PlayStation brand falls under Sony Interactive Entertainment a wholly-owned subsidiary of Sony Group Corporation.Role Overview: This London based role is responsible for the overall leadership global team management and interaction (US UK and Japan based) and accurate & timely delivery of the financial planning and commercial deliverables for our Global Marketing division to support the strategic goals and objectives of Sony Interactive Entertainment (SIE) group.What youll be doing:Lead the development and standardisation of Marketing KPI frameworks including campaign ROI customer acquisition cost (CAC) lifetime value (LTV) media efficiency and conversion metrics ensuring clear alignment between spend and business outcomes.Partner with Global Marketing and BI teams to translate campaign data into actionable insights establishing dashboards that connect investment to impact across awareness engagement and retention funnels.Lead the development of ROI models where applicable for paid media content and partnership investments linking performance metrics (impressions CTR view-through subscriber growth) to financial results.Drive marketing effectiveness reviews identifying under- and over-performing channels and providing scenario modelling to guide reinvestment or budget reallocation.Collaborate with Global Brand and Commercial teams to evaluate cross-channel impact quantifying how digital retail influencer and experiential activity drive incremental engagement revenue or retention.Own and evolve marketing analytics governance ensuring consistency in definitions measurement methodologies and reporting standards across all global markets.Integrate KPI and ROI outputs into long-range planning and forecasting cycles supporting strategic decision-making and board-level visibility.Active hands-on management direction and support to the Global Marketing FP&A team in the delivery of accurate timely and complete Planning deliverables (e.g. annual Budget MRP quarterly Forecasts monthly latest estimates ad-hoc financial assessment and reviews)Drive and challenge the on-going development and establishment of streamlined and automated Global Marketing dashboards and Reporting suite(s) to meet senior leadership management reporting needs focussed on value-added insights analysis and financial analyticsMaintain traditional FP&A excellence through accurate forecasting insightful variance analysis and clear financial storytelling that highlights drivers of performance and opportunities for improvement.Business partnering with the Global Marketing FP&R and Strategy teams to understand key business updates and related financial impacts to support ongoing Risk and Opportunity assessments for both divisional leadership and SIE group risk management and decision makingContinue to drive build and implement new key processes to ensure financial rigor controls and governance (e.g. across marketing spend investments) and support Global Marketing management committee approval requirementsPartner closely in alignment with other commercial finance to help drive Global Marketing teams accountability fully understanding investments and spend initiatives to align with FP&A responsibilitiesConduct holistic global assessments and provide clear direction to actively drive and guide the team to develop ways of working to improve efficiencies leverage systems / tools to drive automation and help educate wider business stakeholders to gain buy-in to drive new and improved processes / business inputs (e.g. Global Marketing trackers)Direct line management responsibilities of a Global team working to accommodate San Mateo London and Tokyo based team membersAd-hoc work and projects where requiredWhat were looking for:Proven senior experience in global financial planning & analysis commercial finance and financial analyticsLeadership with a continuous challenge change and improvement mindsetForward-thinking planner who is methodical detailed and output focussed to drive new initiativesOrganised self-starter strong initiative and proactive approach to drive efficient and effective ways of workingEffective communication and people skills to partner at the executive leadership level and the ability to maintain and develop strong working relationships with both non-finance and finance professionalsAbility to prioritise and multi-task in an ambiguous constantly changing environmentAbility to flex leadership and management styles between hands-on approach and appropriate delegation where requiredBenefits:Discretionary bonus opportunityHybrid Working (within Flexmodes)Private Medical InsuranceDental Scheme25 days holiday per year in addition to public holidaysOn Site GymSubsidised CaféFree soft drinksOn site barAccess to cycle garage and showersPlease refer to ourCandidate Privacy Noticefor more information about how we process your personal information and your data protection rights.Equal Opportunity Statement:Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity gender expression and gender reassignment) race (including colour nationality ethnic or national origin) religion or belief marital or civil partnership status disability age sexual orientation pregnancy maternity or parental status trade union membership or membership in any other legally protected category.We strive to create an inclusive environment empower employees and embrace diversity. We encourage everyone to respond.PlayStation is a Fair Chance employer and qualified applicants with arrest and conviction records will be considered for employment.Required Experience:Senior Manager Key Skills Accounting Software,Time Management,Accounts Administration,Accounts Receivable,Accounts Reconciliation,Administrative Skill,Leadership skills,Accounting & Finance,Accounts Management,Communication,Analysis Skills,Relationship Management,Team Player Spirit,Budgeting Skills,Accounts Payable Employment Type : Full Time Experience: years Vacancy: 1