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Marketing Manager
4 months ago
Company Description
Work Wallet is a Health and Safety software platform based in Derby. The platform helps businesses reduce safety risks and blind spots by providing employers with full transparency of their workforce supply chain.
Work Wallet's "Mobile First" service allows employers to share real-time information with their employees, fostering a stronger relationship between employer and employee, particularly for off-site locations..
We are proud to be founder-owned and led, maintaining a close connection to our Derby roots while achieving global reach.
We are looking for a dynamic marketing person that can join our team to help us expand in the UK and internationally.
The ideal candidate will have a strong background in HubSpot, content creation, SEO, and inbound marketing strategies. A background in digital engagement or PR is highly desirable.
This role requires a creative thinker with excellent communication skills and a passion for generating leads through effective marketing campaigns.
This is a hybrid role, with the majority of work being based in Derby but flexibility for some remote work.
Key Responsibilities:
● Develop and implement engaging marketing strategies to increase brand awareness and lead generation.
● Manage and optimise our HubSpot platform.
● Create and manage content across various channels, including website, blog, social media, and email.
● Keyword research and implement SEO best practices to improve organic rankings and website traffic.
● Plan and execute inbound marketing campaigns to attract, engage, and convert target audiences.
● Monitor and analyse marketing performance metrics to refine strategies and improve ROI.
● Stay up-to-date with industry trends, emerging technologies, and best practices.
● Manage relationships with external partners and agencies.
Benefits:
● Competitive salary of £42,000 per annum.
● Flexible working arrangements.
● Collaborative and supportive work environment
