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Senior CRM Executive

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City of London, United Kingdom Harnham Full time

SENIOR CRM EXECUTIVE (9 MONTH FTC) UP TO £35,000 LONDON We’re looking for a Senior CRM Executive to work with a fast-growing digital business focused on building, optimising, and analysing multi-channel campaigns. If you feel this is in line with your experience and are keen to take on more responsibility within a data-led, growing team – this one is for you. THE ROLE AND THE RESPONSIBILITES: You’ll work across the full customer lifecycle understanding how users engage in onboarding through to renewal and reactivation. You’ll be balancing campaign execution with testing, analysis and collaboration within internal teams. Day to day, you’ll: Take charge of campaign QA and end-to-end testing, ensuring all logic and segmentation flow smoothly. Focus on automated journeys – onboarding, renewal, and win back- to keep engagement high. Construct and schedule lifecycle, promotional, and transactional campaigns across push, SMS, email and in-app. Collaborate with product, data, and compliance teams to ensure journeys meet wider business goals. Monitor campaign performance, report on key metrics, and highlight opportunities for optimisation. Keep content relevant by updating seasonal messages and offers across active journeys. Get hands-on with tagging, segmentation, and personalisation to deliver relevant, dynamic messaging. Work towards continuous improvement by suggesting new tests and creative approaches. YOUR SKILLS AND RESPONSIBILITIES: At least 1 year of experience in CRM, lifecycle, or email marketing — ideally within a digital or subscription-based environment. Excellent communicator who thrives on collaboration and enjoys partnering across teams. Proven ability to manage multiple projects simultaneously, balancing quick turnarounds with strategic, long-term goals. Practical experience using CRM platforms such as Braze, Salesforce Marketing Cloud, Ometria, or similar tools. Genuine interest in understanding user behaviour and leveraging lifecycle journeys to boost engagement and retention. Strong analytical skills with confidence in interpreting performance data and identifying actionable insights. Comfortable experimenting and testing new ideas — you learn fast and adapt quickly. Detail-oriented, highly organised, and methodical in your approach to work. HOW TO APPLY: Apply by sending your CV to Joe by the link below.