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Digital Paid Media Specialist

4 months ago


Walsall, United Kingdom SFR Recruitment Solutions Full time

Digital Marketing Paid Media Specialist - HybridWe are looking for a confident and creative Digital Marketing Paid Media Specialist to use their impressive knowledge and experience to support building our brands across digital & social platforms to increase awareness, build brand loyalty and ultimately drive revenues through direct and indirect channels.This exciting new role will be integral to this small, fast-paced department that works across the portfolio of residential brands within locking solution & window and door hardware.You would also: * Work closely with the Digital Marketing Manager to deliver creative, effective multi-channel marketing campaigns, focused on growing audiences for our products and services within our B2C & B2B paid channels. * Initiate, design, execute and manage performance marketing campaigns, including PPC activity and Paid Social Activity across all business units. * Management of Affiliate Marketing strategy. * Support in the execution of new product launches through paid channels. * Utilise data for marketing campaigns, interrogating the data to improve the customer experience end-to-end at all relevant touchpoints.The skills and experience you needWe are looking for someone who has: * Minimum 3 years’ experience in a B2C or B2B marketing position. * Successful track record managing paid media campaigns. * Experience with digital marketing, content marketing, and social media marketing. * Strong project management skills and advanced Excel and PowerPoint skills.The role will be hybrid: 3 days a week in the office in Willenhall and 2 days working from home