Public Relations Executive

2 days ago


Edinburgh, United Kingdom Alexander Steele Recruitment Full time
Job Description

Alexander Steele is delighted to announce that we have partnered with a successful and market-leading FMCG brand to find a Corporate PR Executive to join their growing marketing team.


The ideal candidate will be responsible raising the profile and awareness of the business, as well as developing and delivering a proactive PR strategy and activity plan, promoting the brand through all forms of on and off-line media.


Key responsibilities:

  • Develop and implement PR strategies aligned with business and marketing goals.
  • Coordinate PR activities, including media relations, press releases, interviews, and public speaking events.
  • Collaborate with Marketing, Ecomms, and Creative teams to ensure consistency in brand messaging and PR efforts.
  • Advise on handling sensitive public issues and manage stakeholder relationships, including with MPs on industry matters.
  • Monitor PR campaign performance, set clear KPIs, and prepare reports.
  • Maintain a PR calendar, manage sponsorship opportunities, and handle organic media coverage.
  • Develop and manage PR toolkits, best practices, and internal communications across departments.
  • Work with PR agency to increase brand awareness and industry education.
  • Prepare for potential PR crises and manage the PR budget.


Experience and skills required:



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