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Head of Communications

3 months ago

Newtown, United Kingdom CENTRE FOR ALTERNATIVE TECHNOLOGY Full time

Our Head of Comms has made the difficult decision to move on after 17 years at CAT so we need a passionate, enthusiastic and motivated Comms professional to step in to her shoes.

About CAT

The Centre for Alternative Technology (CAT) is an internationally renowned environmental charity, a world-leading eco centre, and one of the foremost providers of postgraduate environmental education in the UK, based near Machynlleth in Mid Wales.

CAT provides inspiration, education and training in solutions to the climate and biodiversity emergency.

Key activities include residential short courses, vocational training and postgraduate degrees in a wide range of sustainability-related topics, with online courses and events offered alongside in-person learning.

Our Zero Carbon Britain team publishes research and works directly with councils, communities and other organisations to help transform complex economic, social and political systems

Job details:

HOC240603

Area of Responsibility:

Marketing, communications and policy

Responsible to:

Co-CEO

Responsible for:

Marketing and communications staff

Contract type: Permanent

Responsibility Grade: 7

Location: Flexible location, in travelling distance of CAT with regular visits to the CAT site near Machynlleth, Mid Wales

Hours: Full-time: 37.5 hours per week.

Working Days: Normally Monday to Friday, with occasional evening/weekend working

Salary and employee benefits:

£35,898 p.a.

CAT offers a generous annual leave allowance of 25 days p.a., plus bank holidays (usually 7- 9days), plus additional allowance at Christmas (usually 3 days), plus 1 extra day for every year worked (up to 5 days).

CAT also offers an attractive package of employee benefits, including:

  • a free cooked lunch and free hot drinks from the café whenever working from the CAT eco centre
  • 40% discount on retail goods purchased from CAT
  • Opportunities for CPD training, qualifications & professional memberships to be funded by CAT
  • Opportunity to take 2 CAT short courses per year free-of-charge
  • the opportunity to purchase additional holiday days
  • a ‘Cycle to Work’ scheme (planned)
  • 5% pension contribution
  • generous maternity and paternity entitlement and Death In Service benefit
  • 2 hours per month for general health & wellbeing & 2 hours per month for Welsh language tuition.

Work remotely: See Location

Application deadline: 9am 5 July 2024.

Interviews to be held: Week commencing 15 July 2024 (on site).

Expected start date:  As soon as possible.

Overview of Role:

CAT is entering an exciting phase in its development. In recent years the organisation has achieved significant growth in student numbers, membership and fundraising income. We have ambitious plans for a transformative project, Cynefin: a flagship, sustainable Welsh visitor attraction and skills hub which is included in the portfolio for the Mid Wales Growth Deal.

The Head of Communications will be a member of the Project Management Team contributing to developing the vision, strategy and business case for Cynefin, supporting the capital fundraising campaign and leading on the engagement and communications.

Main Responsibilities:

  • Strategic leadership of CAT’s marketing, policy and communications (internal and external).
  • Liaise with key stakeholders, represent CAT at events and act as media spokesperson on behalf of the organisation when required.
  • Line manage, lead, support and motivate the marketing and communications team.
  • Set, monitor and report on team and individual goals and KPIs.
  • To procure, brief and manage relationships with external agencies including creative, PR agencies etc in order to deliver strategic objectives.
  • Manage the departmental budget and monitor KPIs to:
    • Ensure strong ROI on all marketing activities in support of CAT’s strategic objectives.
    • Deliver on the key aims and objectives of CAT’s policy and communications work.
  • Develop and implement communications and marketing strategies, tactics, campaigns and plans in support of key organisational objectives.
  • To sit on the Project Management Group for Cynefin contributing to: developing the business case; effective project management; and communication and engagement strategies.
  • Oversee/sign off key communications products, such as our supporter magazine, Clean Slate, newsletters, promotional materials, the annual report and press releases.
  • Manage the brand to ensure consistent communication of the organisation’s vision, mission and values across all channels and to ensure that the integrity of the brand is maintained and promoted at all times.
  • Put in place effective systems, policies and procedures for the effective management of CAT’s policy, communications and marketing work.
  • To carry out research and analysis to improve our understanding of our target audiences and develop products to meet their needs.
  • Manage crisis communications planning and response.
  • Manage media relations and PR.
  • Monitor our digital platforms.
  • Work with the Head of Statutory Funding to identify other sources of funding for developing CAT’s policy and communications work.
  • Any other appropriate duties as defined by the Co-Chief Executive Officer.