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Digital Marketing Executive
4 weeks ago
Drive results and grow your PPC career with Truespeed – manage Google & Microsoft Ads, optimise campaigns, and help a challenger broadband brand win more customers Digital Marketing Executive (PPC) Bath Full time, permanent £30,000 per annum About the company: Truespeed owns and operates a full-fibre broadband network covering around 110,000 homes, with 28,000 live customer accounts. We focus on delivering an outstanding customer experience and growing the number of customers who switch to truly better broadband. Switching broadband isn't top of everyone's to-do list, but in many communities we serve, Truespeed is the only full-fibre provider. We're proud of the first-class experience we deliver and our Trustpilot score, making us a natural choice for customers considering a broadband switch. Our marketing strategy is digitally-led but integrates offline channels to maximise brand awareness and reach, targeting those who can't be reached online. As part of the team, your role is key to blending on- and offline marketing to increase brand consideration, guide customers into the market, and deliver sales – preferably through our website. About the role: We're seeking an ambitious PPC Executive to join our growing marketing team. You'll be passionate about planning, testing, and optimisation, and excited to try new approaches to drive measurable results. You'll own our Google Ads and Microsoft Ads accounts, explore opportunities to expand our reach, and collaborate with a team of marketers who want to learn and grow. Key responsibilities: Plan, launch, and optimise paid search campaigns across Google Ads and Microsoft AdsPlan, launch, and optimise Display campaigns across Google Ads and StackAdaptMonitor and manage daily campaign budgets, keyword bids, ad placements, and targeting strategies to maximise conversionsAnalyse campaign data to identify trends, issues, and opportunities for performance improvementGenerate regular performance reports and provide actionable insights to improve conversion from enquiry to saleWrite compelling ad copy that engages target audiencesSupport a culture of continuous improvement through A/B testing and data-led experimentation (ad formats, copy, keywords, audiences, landing pages)Stay up to date with platform updates and PPC best practicesThe ideal candidate will have: Passion for performance marketingData-driven mindset with strong analytical thinkingCuriosity and drive to continuously improve campaignsThrives in a fast-paced environmentEnjoys sharing knowledge and collaborating with othersMotivated by the opportunity to help a challenger brand compete with national competitorsYou'll need: 1–2 years' experience in a PPC role (agency or in-house)Strong knowledge of Google Ads and Microsoft AdsExperience with StackAdapt or similar programmatic display platforms (bonus)Ability to operate independently and take initiativeComfortable managing multiple projects in a fast-paced environmentExcellent communication skillsAbility to present results and learnings to digital and non-digital colleagues, up to senior leadershipPerformance-oriented, analytical, and commercially awareEnthusiasm for performance marketing and desire to learn more about marketingBenefits: We offer a supportive, collaborative marketing team environment, opportunities for professional growth, and the chance to work on campaigns that make a real impact for a fast-growing broadband brand. Join us to develop your skills, contribute to a high-performing team, and grow your career with Truespeed. Tools you'll use: Google Ads | Microsoft Ads | StackAdapt | Looker Studio | Google Analytics | SEMrush | Adobe Express | Microsoft Teams | Monday.com How to apply for the role: If you have the skills and experience required for this position, click “apply” today, and you will be directed to the company website to submit an application form. You must be authorised to work in the UK. No agencies please. Other suitable skills and experience includes: Paid Media Executive, PPC Specialist, SEM Executive, Digital Marketing Specialist, Performance Marketing Executive, Online Marketing Executive, Marketing Campaign Manager, Google Ads Specialist, Microsoft Ads Specialist, Programmatic Marketing ExecutiveTPBN1_UKTJ