Marketing Executive

4 weeks ago


Bristol, United Kingdom Best Practice Network Full time

About Us:

We at Best Practice Network share the belief that every child, regardless of their background, should benefit from an excellent education. To achieve that, we support and train the educational professionals who work alongside them to be the best they can be, so in turn, they can transform the lives of children and young people.

We're a friendly, DfE accredited, Ofsted outstanding training company providing apprenticeships, professional development and the DfE's 'Golden Thread' (trainee teachers to school Executive Leaders). We are adaptable, collaborative, and genuinely value the work we do to support the education sector, as much as our trainees do.

Our people are at the heart of our business and our passion and commitment to education is what drives us. As a result, we have seen incredible growth over the last few years both nationally and internationally.

We aim to be an employer where everyone can be themselves, do their best in an inclusive working environment and where all colleagues can thrive and reach their full potential. We want to attract, develop and retain individuals with different experiences, backgrounds and perspectives.

About the Role:

Are you a creative marketer with a flair for crafting compelling content that drives engagement and delivers results? Best Practice Network is looking for a dynamic and driven Marketing Executive to join our team and play a key role in showcasing the impact of our industry-leading education and training programmes.

With over 20 years of experience, Best Practice Network is a trusted provider of professional development for teachers and teaching assistants, offering a suite of programmes including the NPQs, ITT, and specialist apprenticeships. As a Marketing Executive, you'll help us reach new audiences, highlight the benefits of our programmes, and demonstrate the difference we make to schools and communities.

Key Responsibilities

  • Content Creation: Craft engaging and impactful copy for emails, brochures, websites, and social media ads that align with our brand and effectively communicate our programme benefits.
  • Campaign Management: Develop and execute innovative marketing campaigns to drive awareness, engagement, and enrolment.
  • Brand Storytelling: Highlight the real-world impact of our programmes through compelling case studies and participant stories.
  • Digital Marketing: Collaborate on digital strategies, including SEO, PPC, and social media, to maximise reach and ROI.
  • Data-Driven Insights: Analyse campaign performance and use insights to refine and improve marketing strategies.
  • Collaboration: Work closely with programme leaders, designers, and external partners to ensure consistency and creativity in all marketing outputs.

About You:

  • A minimum of 3 years' experience in marketing, with a proven ability to differentiate between effective and ineffective copy.
  • A creative mindset with the initiative to innovate and push marketing boundaries.
  • Outstanding writing skills with the ability to craft beautiful, engaging, and persuasive content.
  • Strong attention to detail and the ability to manage multiple projects and deadlines.
  • Experience with email marketing tools, CMS platforms, and social media advertising.
  • A passion for education and making a difference in the lives of teachers and learners.

Our Benefits:

  • 28 days holiday and get an extra day for each year you stay with us, up to max 33 days PLUS bank holidays.
  • We pay for a Healthcare Plan once you've passed probation, which includes access to a private GP.
  • From day 1, free life insurance covering up to x4 your salary.
  • We'll both add money into your pension pot after 3 months.
  • Get 25% off online learning resources for year 1 to GCSE with EdPlace.
  • Choose what flexible benefits you want after you've passed probation - this could be buying extra holiday, dental, topping up your healthcare plan, bikes, gym membership, electric cars and give as you earn.

BPNINDEED


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