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Digital Marketing Manager
3 months ago
This role is for a Digital Marketing Manager, focusing on the digital strategy for a property company based in Sheffield. The successful candidate will oversee the company's digital marketing efforts, with a particular emphasis on social media and paid media.
Client Details
Our client is a leading property firm, operating at scale across the UK. With a team of over a thousand employees, they are committed to providing high-quality commercial spaces and residential properties, contributing to the thriving urban landscapes in Sheffield and beyond.
Description
- Direct the social and paid-for digital media strategy across the retail portfolio driving reach and engagement.
- Collaborate with creative (Marketing Services) to develop and build integrated digital campaigns and engaging digital content.
- Lead in developing and implementing comprehensive social media strategies (organic content calendars & influencer programme) that align with brand goals and channel objectives.
- Ensure that the business is at the forefront of new digital display technologies and formats, utilising dynamic ads, rich media and high impact formats.
- Translate monthly and campaign-specific reporting into tangible actions to improve engagement and to share these with marketing managers.
- Ensure data is at the heart of decision-making leveraging insight to inform content strategy, set objectives, measure and report success.
Profile
A successful Digital Marketing Manager should have:
- Deep understanding of Social Media platforms including but not limited to Instagram, Facebook, TikTok and YouTube as well as planning and scheduling platforms.
- Proficiency in Google Analytics.
- Experience leading small/medium scale projects and/or campaigns, with knowledge of digital marketing.
- Proficiency in using digital marketing tools and software
- Strong analytical skills to interpret digital marketing data
- Excellent communication and teamwork skills
- Knowledge of the property industry is advantageous
Job Offer
Digital Marketing Manager Offer:
- Up to £50,000 dependent on experience
- 9.5% pension
- 10% OT bonus and a suite of amazing benefits.
