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Brand Manager Amazon
3 months ago
£350 to £450/day
Part time basis One day a week required
Remote role with travel every so often
An exciting opportunity has arisen to join our client who has launched a fantastic own-label hair brand. As the Amazon Brand Manager, you will oversee the entire Amazon FBA sales channel. This strategic role demands a dynamic blend of inventory management, visual merchandising, and digital marketing expertise. You will ensure optimal stock levels, maintain a compelling brand appearance, and implement outreach strategies to maximise brand visibility and sales performance on Amazon.
Responsibilities:
Amazon Ads: Must be proficient with Amazon’s in-house advertising suite and be able to set-up and deliver campaigns that achieve the company’s ROI expectations.
Inventory Management: Monitor and manage inventory levels to ensure continuous product availability and minimise overstocks and understocks.
Product Presentation: Enhance product listings with high-quality images, detailed descriptions, and SEO-optimised content to improve visibility and appeal. Ensure consistency of brand messaging across all listings.
Sales and Promotions: Plan and execute effective promotional campaigns. Monitor performance and adjust strategies to meet sales targets.
Vendor Relations: Serve as the primary contact with Amazon Vendor Central, maintaining a positive and productive relationship and navigating platform-specific challenges.
Performance Analysis: Use Amazon’s analytics tools to track product performance, customer feedback, and market trends. Implement findings to improve listings, adjust pricing strategies, and enhance customer engagement.
P&L: Set-up and maintain the Amazon P&L ensuring the channel is both profitable and delivering growth for the business.
Essential Skills & Requirements
- At least three years’ worth of experience using Amazon FBA and Amazon Ads.
- Ability to work efficiently and to tight deadlines in a fast-paced & dynamic environment.
- Highly numerate with strong analytical skills.
- Have exceptional written, copywriting, proofreading and communication skills together with a keen eye for detail and creative flair.
- Have a genuine interest in the beauty industry.
- Ability to be flexible, as per the business' requirements.