ACCOR -VP, Media and Acquisition
12 hours ago
- Fantastic opportunity for a VP of Media and Acquisition
- To join the largest hospitality company in Europe
About Our Client
A multinational hospitality company that owns, manages and franchises hotels, resorts and vacation properties. The sixth largest hospitality company worldwide, they operate over 5000 locations in over 100 countries.
Job Description
The VP Media & Acquisition role is tasked with crafting and steering a comprehensive global full funnel media strategy and framework (B2C and B2B) that mirrors the overarching brand business strategy and drives web direct growth. You will work closely with the global Brands, Sales and DM&E teams, as well as the Regions to ensure the global full funnel media & acquisition strategy is locally relevant and effectively communicated to all stakeholders to support regional media briefings.
Your role includes but is not limited to:
- Building and leading Media & Acquisition lever development strategy & optimization worldwide
- Leading strategic relationships with internal & external partners including agencies, business partners, and tools providers
- Driving innovation & Transversal Projects
- Leading and inspiring a team and community of experts to drive Centre of Excellence
The Successful Applicant
Experience in media & acquisition both operationally and strategically, in a multi-brand, global business environment.
Experience in full funnel media with a multi-million annual spend of £5-10M, and a proven track record in managing paid marketing channels, especially for a large e-commerce site.
Travel & hospitality industry experience is a plus.
Demonstrated ability to lead and manage teams, including matrix team experience and international coordination. Strong leadership and influencing skills, with a strategic and analytical mindset.
Strong and relevant experience in managing external agencies and stakeholders.
What's on Offer
A competitive salary
An opportunity to work in a prominent company in the hospitality industry
A chance to lead a dynamic digital team and make a significant impact.
A work culture that fosters progression and improvement.
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