B2B PR Account Executive
2 weeks ago
PR B2B Account Executive
Bath or London
B2B Account Executive opportunity to work as part of a brilliant client services team across a variety of
disciplines including content-driven PR, media relations, social media and advertising. You will
support account leads with client work across a range of different leading-edge technology sectors.
You’ll develop a basic understanding of each client's technology as well as how it contributes to the wider industry.
An interest in how engineering and technology plays in creating a sustainable future and
enabling innovation that enhances all aspects of our lives and society is something that will motivate you.
About you:
Some b2b PR experience, agency would be amazing but if you have any experience or a real interest in tech/engineering that would be welcome too.
Excellent writing skills, experience of writing various forms of content - press releases, social media etc.
Ideally some exposure to journalists/media relation
Typical duties:
Work to implement PR and advertising strategies
Research and identify media for press lists and advertising activity
Build relationships with essential trade media journalists and influencers
Proofread and format press releases, and organise distribution to journalists
Review content to create pitching plans
Track industry hot topics and proactively generating pitch ideas
Support the organisation and execution of press events
Pitch contributed content to journalists and set up client briefing meetings
Support media planning and buying by contacting publishers and booking ad space
Provide advertising materials to publishers
Write and schedule social media posts
Track media coverage and advertising results, compile reports and analyse results that feed
into client strategy
Join and support client meetings
There’s plenty of scope for progression, career development and enhancement as well as masses of benefits and a flexible work approach meaning you can work on a hybrid basis in of the hubs in London or Bath.
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