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Fractional CMO

4 weeks ago

City of London, United Kingdom Kyra Full time

Important Notice: We’ve been made aware of fraudulent messages claiming to offer roles or opportunities at Kyra in exchange for payment. Please note that Kyra never asks candidates to pay fees at any stage of the hiring process or campaign engagement. All legitimate communication will come from an official Kyra email address (name@kyra.com). Kyra is an AI-powered creator marketing platform backed by $15M in Series A funding — and we’re scaling. 📣 Hi LinkedIn We’re looking for a Fractional Chief Marketing Officer (CMO) to help us shape and accelerate Kyra’s next phase of product-led growth. If you’re a marketing leader with a strong growth mindset, deep product intuition, and a track record of building scalable acquisition engines for SaaS or tech-enabled businesses — this is your opportunity to define how one of the most innovative companies in the creator economy grows. About Kyra Kyra is redefining how brands connect with audiences through creators. We’re both a platform and a full-service influencer marketing agency, helping enterprise brands like H&M, L’Oréal, and Amazon launch creator campaigns that drive measurable business impact. Our proprietary Kyra Platform blends AI-driven automation with human creativity — powering everything from creator discovery to campaign analytics. Following a $15M Series A, we’re focused on scaling globally, building category-defining tools, and driving consistent revenue growth through a product-led strategy. What You’ll Be Doing As our Fractional CMO , you’ll partner with the CEO and Leadership Team to define and execute Kyra’s marketing and growth strategy — connecting product, data, and commercial outcomes. You will: Lead Kyra’s growth strategy across brand, demand generation, and product marketing Build scalable acquisition and conversion funnels across both our platform and agency offerings Define and test Kyra’s go-to-market model for self-serve and enterprise users Partner with Product and Revenue to shape messaging, positioning, and pricing strategy Establish clear growth KPIs, tracking funnel performance from awareness to activation Lead experimentation across paid, organic, and referral channels to unlock new growth levers Guide cross-functional collaboration between Product, Sales, and Marketing teams Mentor and coach Kyra’s internal marketing function to operate with data-driven rigour and pace What You’ll Bring Proven track record as a CMO, VP Growth, or Marketing Director within a SaaS or tech-driven business Deep experience in growth marketing, product-led acquisition, and lifecycle optimisation Strong analytical mindset — fluent in data, funnel metrics, and testing frameworks Experience taking products to market and scaling ARR through both inbound and outbound motion Understanding of the creator or media landscape a strong plus Confident operator comfortable working across go-to-market, product marketing, and brand strategy Hands-on, autonomous, and commercially sharp — able to drive impact quickly in a fractional setup Engagement Structure Fractional (approx. 2–3 days per week, flexible) Remote, with optional in-person strategy sessions (London or EU)3–6 month initial term, with potential to extend