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Product Marketing Manager
4 months ago
An exciting opportunity for an experienced Product Marketing Manager to take full ownership of a core product category whilst driving sustainable growth for the brand.
Client Details
A global leader in technology who deliver transformative products in the Consumer Goods space through relentless innovation and investment.
Description
* Create and implement product marketing plans for a core category meeting critical metrics* Develop GTM strategies, including pricing, distribution, product mix, and promotional recommendations* Directly manage a specific product segment, including lineup optimization and initiatives targeted at driving operational efficiency or responding to market challenges* Support and advise on the the management of pricing strategies by product and by segment and manages promotional roadmap to drive sales * Analyzes sales forecasts and monitor marketing investments for maintaining accurate target plans and inventory balance to hit P&L goals* Prepare and own the forecasts for assigned categories including timely EOL strategies* Tracks weekly product sales data by account and by SKU to manage forecasts and resolve challenges* Conducts sales and supply chain meetings, develop weekly forecasts, and confirm the sales estimates essential for achieving supply chain efficiency and appropriate inventory levels* Create key product marketing materials for internal and external stakeholders* Present product line-up features and strategy at key customer meetings and events* Conduct competitive market analysis and online research to stay ahead of the competition
Profile
A successful Product Marketing Manager should have:
- A strong academic background with a degree in a relevant field
- PMM experience in a relatable sector (mandatory)
- Generate creative perspectives and establishing new, effective ways of working
- Exceptional communication and stakeholder management skills
- Experience in working within a fast-paced, evolving industry
- Identifying future trends and how to use these for business success
- Analysing industry trends and competitors to create business opportunities
- Outstanding analytical and data management skills
- A passion for technology as well as the capability to understand technology features to have credible conversations
- Establish alternatives from a rational perspective whilst making judgements accurately and on time
- Improve customer satisfaction by operating resources and making decisions based on the customer
Job Offer
- A competitive basic salary
- A generous car allowance
- Bi-annual bonus scheme
- Hybrid working model: 3 days in the office and 2 days at home
- Pension contribution
- Holiday 25 days per annum plus bank holidays
- Generous staff discounts
