Senior Journalist, Growth

4 days ago

London, United Kingdom BBC Full time

This job is with BBC, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.JOB DETAILSJOB BAND: D CONTRACT TYPE: Permanent, Full-time DEPARTMENT: BBC News LOCATION: Across The UK role, base outside London with flexibility on location. PROPOSED SALARY RANGE: £41,200 - £51,500 depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights. JRN25 We're happy to discuss flexible working. If you'd like to, please indicate your preference in the application - though there's no obligation to do so now. Flexible working will be part of the discussion at offer stage. JOB PURPOSEJoin BBC News' Growth team to help shape our digital strategy at weekends. As a Senior Journalist, you'll use audience insights and optimisation techniques to ensure our journalism reaches the widest possible audience.This is a 4-day, 10-hour shift pattern, working every Saturday and Sunday. WHY JOIN THE TEAM This role offers the chance to influence BBC News' weekend output, work with talented colleagues across the newsroom (e.g. in the Planning, Curation and Social News teams), and develop your expertise in audience growth strategies. You will be part of a multidisciplinary Growth team which prides itself on a collaborative, inclusive and respectful team culture. YOUR KEY RESPONSIBILITIES AND IMPACT Research, compile and share team emails on Fridays, Saturdays and Sundays. Work with planning and commissioning teams on weekend content. Provide real-time insights and optimisation advice during weekend shifts. Analyse weekend content performance and share actionable feedback with editorial teams. Collaborate across BBC News to strengthen our digital proposition and reach. YOUR SKILLS AND EXPERIENCE ESSENTIAL CRITERIA Proficiency in online analytics tools (e.g., Chartbeat, Telescope, Piano, Newswhip, News Dashboard) and an ability to translate data into editorial action. Editorial experience and understanding of content production, formats, user needs, and newsroom workflows. Excellent communication and persuasion skills, including presenting to journalists at all levels. Commitment to a collaborative, respectful and inclusive workplace culture DESIRED BUT NOT REQUIRED Experience with SEO and social media optimisation strategies. Familiarity with audience segmentation and growth tactics. Knowledge of emerging digital trends and platforms. Experience in training or mentoring colleagues on digital best practices. Understanding of BBC editorial values and compliance. If you can bring some of these skills and experience, along with transferable strengths, we'd love to hear from you and encourage you to apply.

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