Head of E-Commerce

4 weeks ago


London, United Kingdom CoCo Group Full time

Job Description About the CompanyWe are currently recruiting a talented Head of E-commerce with a successful track record of moving needle for direct to consumer brands within fashion.About the RoleYou will have proven track record of working with websites to deliver commercial growth and sustained YOY improvements in core metrics across traffic, conversion and retention.ResponsibilitiesWork with the Head of E-Commerce & Marketing & E-Commerce Operations Manager to ensure an efficient and experiential webstore for the brand Day-to-day management of the brand site front-end Actively trade the online channel, ensuring product availability and content are optimised to achieve optimal performance Develop and implement eCommerce (CRO) strategies & tactics that align with the company’s growth and financial objectives Drive continuous improvement initiatives across all areas of E-Commerce trading Transform data insight into actionable recommendations for optimising the customer journey, trading decisions and driving CLTV Management and execution of product releases in line with marketing and product calendar Weekly and monthly trade reporting into key stakeholders Feed into the product strategy with data & insights from e-commerce sales to create products our target audience and consumers love Monitor and advise on current e-commerce industry best practice, with a trading / CRO focusQualifications9+ years’ experience as an E-Commerce Trading Manager in a direct to consumer E-Commerce brand, ideally but not limited to the fashion category Advanced experience across Shopify Plus and common 3rd party applications Experience utilising analytical data tools including GA and ability to translate analytical reporting into data-drive decision making Working knowledge of channel acquisition and associated CRO requirements Have a proven track record as a commercial individual, who understands the brand and its customers Independent and self-driven with an ability to work within a growing and motivated teamRequired SkillsYou must be an expert on Shopify Plus, you will have experience across A/B testing, merchandising, CRM and on-site trading, growing the revenues and business through day to day trading and testing activities.Preferred SkillsYou will be commercially-minded; recommending and executing growth strategy to drive revenue and profit front of mind; analysing and reporting back on data to deliver continuous improvement, whilst having an affinity to the brand in order to deliver a first-in-class digital brand experience.


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