Marketing Executive

2 weeks ago

Brighton and Hove, United Kingdom Blueprint Event Company Full time

Company Description:


Blueprint Event Company is dedicated to empowering businesses and professionals by facilitating connections and delivering a competitive edge through immersive live events, on-demand experiences, and expertly crafted digital content. With a focus on serving the manufacturing and engineering sector, our major brands are at the forefront of providing specialized services and experiences tailored to industry needs.


Take a look at a couple of our events to get a feel for what we do: www.lubricantexpo.com & www.lubricantexpona.com


Job Description:


Are you a dynamic and driven individual ready to dive into the world of event marketing? Join our team as a Marketing Executive and be part of an exciting journey with a rapidly growing events company. This role offers an excellent opportunity to hone your skills and make a significant impact within our events portfolio. Don't miss out—submit your application along with a compelling cover letter today


As a Marketing Executive, you'll report to the Marketing Manager and collaborate closely with our dedicated events team.


Your primary responsibilities will include:


Managing and updating individual show websites using WordPress or equivalent.

Cultivating engagement across various social media channels for each event.

Crafting compelling emails via email marketing platforms to promote our events.

Facilitating communication with conference speakers, exhibitors, visitors, and media partners.

Curating captivating content to drive event promotion.

Using market research, insights and campaign analytics to inform strategic activity regarding visitor acquisition and exhibition sales.

Creating and disseminating marketing materials across multiple channels (website, email, social media, blogs, etc).

Collaborating with internal teams and external stakeholders to execute projects seamlessly.

Playing a pivotal role in planning and executing visitor and exhibitor lead generation campaigns.

Continuously tracking marketing campaign performance to inform campaign strategy and meet targets.

Bringing our brand to life during live events, ensuring a seamless onsite experience for our customers in collaboration with the wider event team.


In this role, you'll thrive in a fast-paced environment and collaborate seamlessly with your colleagues. If you're passionate about marketing and eager to contribute to the success of our events, we want to hear from you. Join us and be part of an exciting journey in the world of event marketing


Requirements:


We're seeking a proactive, detail-oriented individual with outstanding organisational skills to join our team. The ideal candidate will meet the following criteria:


3+ years’ experience in marketing is essential.

Proficiency in MS Office (Microsoft Excel, Word, PowerPoint) is required, as well as experience working with email marketing platforms (e.g. MailChimp, DotDigital, HubSpot) and content management systems (e.g. WordPress, HubSpot).

Fluency in written and spoken English is required, with the ability to write and edit compelling copy that aligns with brand voice and tone.

Experience with social media marketing is required.

Meticulous attention to detail is essential.

Familiarity with video editing software like Premiere Pro is a bonus.

Building close working relationships with internal and external teams in a matrix structure is expected.

Exceptional written and verbal communication skills are a must.

The ability to thrive under pressure and meet tight deadlines is crucial.

A positive attitude, strong collaboration skills, and problem-solving abilities within teams are highly valued.

Be willing and able to work full-time from our office in Hove.



If you meet these criteria and are ready to contribute to our dynamic team, we encourage you to apply


Further Details:


At Blueprint Event Company, we place a strong emphasis on creating a friendly, collaborative and empowering employee experience and offer the following perks:

-      As a fast-growing start-up, we provide a supportive, dynamic environment to help you succeed and grow.

-      Vibrant, bright office located in Hove, with free parking.

-      Regular team social activities, including BBQs in our sunny courtyard.

-      International travel to our shows, currently located in Düsseldorf, Germany and Detroit, USA, with more locations TBC.


  • Blueprint Event Company welcomes applications from individuals from all backgrounds, and we are committed to providing an inclusive work culture for our team.

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