Head of Customer Insights
6 days ago
Location: Yorkshire area (Hybrid Working)Day Rate: £600/dayContract Length: 3 months
The Role:We're seeking a Head of Customer Insight to lead data-driven strategies, turning customer information into actionable plans that boost engagement and revenue. You'll focus on identifying cross-sell and upsell opportunities across retail e-commerce services while leveraging advanced tools and analytics platforms to deliver impactful insights.
Key Responsibilities:
- Analyzing customer behavior and trends using customer data platforms and SCV systems to identify opportunities for growth.
- Developing and implementing cross-sell strategies to maximize customer value across product ranges.
- Driving customer segmentation and profiling to uncover potential areas for revenue generation.
- Partnering with marketing, product, and commercial teams to create targeted, data-backed campaigns.
- Building and optimizing dashboards and reports to provide clear insights to senior stakeholders.
- Ensuring data quality and governance to support effective business decisions.
- Mentoring BI and insights teams to encourage innovation and a data-first mindset across the organization.
Skills & Experience:The successful candidate will bring:
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