Market Research Manager

3 months ago


London, United Kingdom William Blake Group Full time

 

Responsibilities 

  • Coordinates primary and/or syndicated market research projects.
  • Understanding of market research methodologies, including kano model, conjoint analysis, max-diff analysis, etc.
  • Coordinates and helps to execute qualitative and quantitative research studies, working closely with peers and segment insight leads across the globe.
  • Mines and synthesizes data from primary and secondary sources (e.g., surveys, databases, public websites, social media) to identify actionable insights.
  • Analyze customer data to identify trends, patterns, and areas for improvement.
  • Translate raw data into actionable insights and make recommendations to enhance the client experience.
  • Can apply statistical methods to examine and analyze data on clients, market dynamics, and investors at large to support business growth.
  • Collaborates and develops recommendations for stakeholders, and helps to develop compelling executive presentations with supporting exhibits.
  • Contributes to the production and development of a consolidated research and insight repository (insights engine) to enable more effective and efficient storage, retrieval, and exchange of proprietary and third-party research across the firm and help drive more informed decision-making.

Required Qualifications and Skillset

  • Global, client-first mindset
  • Highly analytical with strong reasoning skills
  • Exceptional communication, storytelling, and interpersonal skills
  • Experience with client experience measurement platforms, including survey and dashboard creation
  • Familiarity with financial services or asset management industry trends, and appetite to deepen knowledge
  • Experience with B2B and B2C
  • Familiarity with survey and text analytics platforms such as Qualtrics, and social listening platforms such as Netbase or Brandwatch


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