Paid Media Specialist

2 days ago

Birmingham, United Kingdom Digital Litmus Full time

Are you a dedicated paid media specialist based in the UK with a passion for B2B growth?


Digital Litmus is a dynamic B2B marketing and HubSpot agency specialising in delivering cutting-edge strategies for our clients. We value great people, great clients, and doing great work. Our team is a talented blend of growth specialists focused on helping our clients achieve their goals.


We are looking for a confident, experienced, and enthusiastic Paid Media Specialist to join our growing team.

You'll be responsible for the end-to-end management of LinkedIn and Google Ads campaigns focused on B2B lead generation for an exciting portfolio of clients.


This includes planning campaigns, creating compelling ads, designing effective landing pages, and reporting on performance. You'll work alongside our team of specialists across strategy, design, content, revenue operations, and development. We're seeking someone who lives and breathes paid media campaigns and is excited to help us build out this side of our business.


Key Responsibilities


  • Campaign Management: Work alongside our Strategists to audit, plan, execute, and optimise LinkedIn and Google Ads campaigns specifically for B2B lead generation from start to finish.
  • Paid Media Expertise: Bring deep expertise in paid media strategies, continually staying ahead of industry trends and platform updates.
  • Creative Development: You’re an experienced ad copywriter who can develop ad creative and landing pages that drive high-quality B2B leads and conversions. 
  • Technical Proficiency: Manage bids, platform set-up options, and ensure campaigns are technically sound and optimised for performance.
  • Data Analysis: Analyse campaign data to identify trends, insights, and opportunities for optimisation, focusing on lead quality and ROI.
  • Reporting: Generate comprehensive reports on campaign performance and communicate results to clients in a clear and actionable manner. Introduce automation wherever possible.
  • Client Relationships: Build strong relationships with clients through excellent delivery and honest interaction, understanding their business needs and objectives.
  • Process Improvement: Advocate for process development, documentation, and continuous improvement within the paid media domain.
  • Business Growth: Play a key role in expanding our paid media services, contributing ideas and strategies to grow this side of our business.


Qualifications and Skills


  • Educational Background: BA/BSc degree.
  • Experience: Minimum of 5+ years of experience managing LinkedIn and Google Ads campaigns for B2B lead generation, ideally in an agency or other fast-paced environment. Meta Ads experience also beneficial.
  • Specialist Expertise: Proven track record as a paid media specialist with deep knowledge of B2B marketing strategies and lead generation tactics.
  • Technical Proficiency: Extensive experience with bid management, platform set-up, audience targeting, and optimisation techniques in a B2B context.
  • Creative Flair: Ability to develop compelling ad creatives and effective landing pages that resonate with B2B audiences.
  • Analytical Mindset: Strong data analysis skills with the ability to translate insights into actionable strategies to improve lead quality and campaign ROI.
  • HubSpot Experience: Familiarity with HubSpot and its integration with paid media campaigns is a significant plus; an appetite to learn is a must.
  • Problem-Solver: Enjoys tackling complex challenges and developing strategic solutions in the B2B space.
  • Organised: Meticulous attention to detail and highly organised, able to manage multiple campaigns and deadlines effectively.
  • Excellent Communicator: Strong communication skills, capable of articulating campaign performance and strategies to clients and team members.
  • Team Player: Thrives in a collaborative team environment, contributing positively to team dynamics and success.
  • Client Service: Extensive experience working with B2B clients, with a focus on understanding their unique needs and delivering exceptional results.
  • Adaptable: Comfortable working in a fast-paced environment and able to prioritise effectively across multiple projects and clients.


What’s in it for You


  • Dynamic Environment: Join a business that is dynamic, has huge growth potential, and invests in your career development.
  • 4 Day Work Week: We work hard and effectively for 4 days a week and take Fridays off.
  • Remote Work: Fully remote business with flexible working practices.
  • Workspace Support: We’ll help make your home set-up right for you.
  • Great Team: Friendly and supportive team—everyone’s got your back.
  • Benefits: 20 days holiday (plus bank holidays), pension, and competitive salary.
  • Activities: Meet-ups (when possible), group activities, and Christmas party.
  • Equal Opportunity: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, or marital status.


Salary

£40k - £50k per annum depending on experience

  • Paid Media Specialist

    3 weeks ago

    Birmingham, Birmingham, United Kingdom IRIS #foundbyiris Full time

    About the RoleWe are seeking a highly skilled Paid Media Specialist to join our team at IRIS #foundbyiris. As a Paid Media Specialist, you will play a key role in supporting our account managers with day-to-day account management, campaign implementation, performance analysis, and client reporting across all Paid Media platforms with a focus on Paid...

  • Senior Paid Media Specialist

    2 weeks ago

    Birmingham, United Kingdom Nextech Group Ltd Full time

    About UsNextech Group Ltd is a forward-thinking and rapidly growing digital agency seeking a talented Senior Paid Media Specialist with a social media focus to join our team. We are a dynamic and innovative company that values creativity, collaboration, and results-driven strategies.Key ResponsibilitiesDevelop and execute effective paid social media...

  • Senior Paid Media Specialist

    2 weeks ago

    Birmingham, United Kingdom Nextech Group Ltd Full time

    About UsNextech Group Ltd is a forward-thinking and rapidly growing digital agency seeking a talented Senior Paid Media Specialist with a social media focus to join our team. We are a dynamic and innovative company that values creativity, collaboration, and results-driven strategies.Key ResponsibilitiesDevelop and execute effective paid social media...

  • Paid Media Specialist

    1 week ago

    Birmingham, Birmingham, United Kingdom Pitch Consultants Full time

    Job OpportunityPaid Media ExecutiveBirmingham (hybrid)£25,000 - £27,000Pitch Consultants is proud to be partnering with a leading content marketing agency that's seeking a skilled Paid Media Executive to join its team.This innovative agency has built a strong reputation for delivering exceptional campaigns that push the boundaries of creativity, engaging...

  • Paid Media Specialist

    1 week ago

    Birmingham, Birmingham, United Kingdom Pitch Consultants Full time

    Job OpportunityPaid Media ExecutiveBirmingham (hybrid)£25,000 - £27,000Pitch Consultants is proud to be partnering with a leading content marketing agency that's seeking a skilled Paid Media Executive to join its team.This innovative agency has built a strong reputation for delivering exceptional campaigns that push the boundaries of creativity, engaging...

  • Paid Media Specialist

    2 weeks ago

    Birmingham, Birmingham, United Kingdom PITCH CONSULTANTS Full time

    Paid Media Executive OpportunityAbout the RolePitch Consultants is proud to be working in partnership with a leading content marketing agency that's looking for a talented Paid Media Executive to join its team.This ambitious agency is a true innovator in the industry, with a fantastic culture and a client base that includes high-profile consumer brands...

  • Paid Media Specialist

    2 weeks ago

    Birmingham, Birmingham, United Kingdom PITCH CONSULTANTS Full time

    Paid Media Executive OpportunityAbout the RolePitch Consultants is proud to be working in partnership with a leading content marketing agency that's looking for a talented Paid Media Executive to join its team.This ambitious agency is a true innovator in the industry, with a fantastic culture and a client base that includes high-profile consumer brands...

  • Paid Media Specialist

    2 weeks ago

    Birmingham, Birmingham, United Kingdom PITCH CONSULTANTS Full time

    Paid Media ExecutiveReady to take your career to the next level in the exciting world of digital advertising? We're looking for a talented Paid Media Executive to join our team at Pitch Consultants.About the RoleWe're a leading content marketing agency, proud to be working in partnership with a truly brilliant business that's looking for a skilled Paid Media...

  • Paid Media Specialist

    3 weeks ago

    Birmingham, Birmingham, United Kingdom PITCH CONSULTANTS Full time

    Paid Media ExecutiveReady to take your career to the next level in the exciting world of digital advertising? We're looking for a talented Paid Media Executive to join our team at Pitch Consultants.About the RoleWe're a leading content marketing agency, proud to be working in partnership with a truly brilliant business that's looking for a skilled Paid Media...

  • Paid Media Specialist

    3 weeks ago

    Birmingham, Birmingham, United Kingdom Pitch Consultants Full time

    Paid Media Executive OpportunityAbout the RolePitch Consultants is proud to be working in partnership with a leading content marketing agency that's looking for a talented Paid Media Executive to join its team.This ambitious agency is a market leader in the industry, with a strong reputation for delivering innovative and effective campaigns for high-profile...

  • Paid Media Specialist

    2 weeks ago

    Birmingham, Birmingham, United Kingdom Pitch Consultants Full time

    Paid Media Executive OpportunityAbout the RolePitch Consultants is proud to be working in partnership with a leading content marketing agency that's looking for a talented Paid Media Executive to join its team.This ambitious agency is a market leader in the industry, with a strong reputation for delivering innovative and effective campaigns for high-profile...

  • Paid Media Specialist

    2 weeks ago

    Birmingham, Birmingham, United Kingdom Pitch Consultants Full time £25,000 - £27,000

    Job OpportunityPaid Media ExecutiveBirmingham (Hybrid)£25,000 - £27,000Pitch Consultants is proud to be working in partnership with a truly exceptional digital marketing agency that's looking for a talented Paid Media Executive to join its team.This ambitious agency is one to watch, they have built a brilliant business with a fantastic culture and their...

  • Paid Media Specialist

    2 weeks ago

    Birmingham, Birmingham, United Kingdom Pitch Consultants Full time £25,000 - £27,000

    Job OpportunityPaid Media ExecutiveBirmingham (Hybrid)£25,000 - £27,000Pitch Consultants is proud to be working in partnership with a truly exceptional digital marketing agency that's looking for a talented Paid Media Executive to join its team.This ambitious agency is one to watch, they have built a brilliant business with a fantastic culture and their...

  • Paid Media Specialist

    3 weeks ago

    Birmingham, Birmingham, United Kingdom Pitch Consultants Full time £25,000 - £27,000

    Job OpportunityPaid Media ExecutiveBirmingham (hybrid)£25,000 - £27,000Pitch Consultants is proud to be working in partnership with a truly innovative marketing firm that's looking for a talented Paid Media Executive to join its team.This ambitious firm is one to watch, they have built a brilliant business with a fantastic culture and their client base is...

  • Paid Media Specialist

    3 weeks ago

    Birmingham, Birmingham, United Kingdom IRIS #foundbyiris Full time

    About the RoleIRIS #foundbyiris is seeking a highly skilled Paid Media Manager to join our team. As a Paid Media Manager, you will play a crucial role in supporting our account managers with day-to-day account management, campaign implementation, performance analysis, and client reporting across all Paid Media platforms with a focus on Paid Search.Key...

  • Paid Media Specialist

    3 weeks ago

    Birmingham, Birmingham, United Kingdom IRIS #foundbyiris Full time

    About the RoleThis is a fantastic opportunity to join IRIS #foundbyiris as a Paid Media Manager, where you will be responsible for supporting our account managers with day-to-day account management, campaign implementation, performance & data analysis, and client reporting across all Paid Media platforms with a focus on Paid Search.Key...

  • Paid Media Manager

    3 months ago

    Birmingham, United Kingdom Nextech Group Ltd Full time

    Job Title: Paid Media Manager Location: Birmingham (Hybrid Working) Salary: Up to £35,000 per annum About Us: A forward-thinking and rapidly growing agency looking for a talented Senior Paid Media Manager with a social media focus to join our team. If you have a passion for driving results through strategic paid social campaigns and a knack for hitting...

  • Paid Media Manager

    3 months ago

    Birmingham, United Kingdom Nextech Group Ltd Full time

    Job Title: Paid Media ManagerLocation: Birmingham (Hybrid Working)Salary: Up to £35,000 per annumAbout Us: A forward-thinking and rapidly growing agency looking for a talented Senior Paid Media Manager with a social media focus to join our team. If you have a passion for driving results through strategic paid social campaigns and a knack for hitting KPIs,...

  • Paid Media Manager

    2 weeks ago

    Birmingham, Birmingham, United Kingdom Searchability® Full time £45,000

    About the RoleWe are seeking a highly skilled Paid Media Manager to join our team at Searchability®. As a Paid Media Manager, you will be responsible for developing and executing paid media strategies to drive performance and optimize ROI across various channels, including search, shopping, display, and paid social.Key ResponsibilitiesDevelop and implement...

  • Paid Media Manager

    2 weeks ago

    Birmingham, Birmingham, United Kingdom Searchability® Full time £45,000

    About the RoleWe are seeking a highly skilled Paid Media Manager to join our team at Searchability®. As a Paid Media Manager, you will be responsible for developing and executing paid media strategies to drive performance and optimize ROI across various channels, including search, shopping, display, and paid social.Key ResponsibilitiesDevelop and implement...