Brand & Digital Marketing Specialist

Position OverviewWe are looking for a Brand & Digital Marketing Specialist to join us for a 12-month fixed term contract.This role is ideal for a highly capable, hands-on marketer with expertise across digital channels, social media, content distribution, reporting, and campaign optimisation. You will be responsible for delivering impactful digital and brand-led marketing activity with a high degree of autonomy, working closely with the Brand Marketing Manager but without requiring day-to-day supervision.This FTC presents the opportunity to embed best practices, elevate Fresh’s digital presence, and leave behind repeatable processes that strengthen the team long after the contract ends. Additionally, is an opportunity to learn and increase skills in a busy market place that is currently leading into AI for employee digital experience.Salary & BenefitsThe budgeted salary for this role is between £50,000 and £55,000 per year, depending on experience.Click here for the list of benefits.Hybrid workingWe recognise the benefits that remote and flexible working brings.We operate a hybrid working policy that allows our employees to balance time in the office and time from home. Each team within our organisation can decide how to implement this policy. If you have any questions after applying, please reach out to our recruitment team.ResponsibilitiesSome of your day-to-day responsibilities will include:Lead Fresh’s day-to-day digital marketing execution across social, email, website, and campaign channels.Build and deliver multi-channel campaigns aligned to Fresh’s narrative, persona strategy, product roadmap and partner needs.Develop and optimise social media calendars, tone, and asset formats to increase engagement and reach.Work with internal digital specialists and/or agencies to run paid campaigns (if required), reporting clearly on performance and ROI.Translate brand-level ideas into compelling digital executions.Identify opportunities to expand reach, repurpose content, and strengthen campaign flow.Optimise campaigns through testing, analytics, and continuous improvements.Identify opportunities to expand reach, repurpose content, and strengthen campaign flow.Collaborate with agencies on video, design and content creation, ensuring assets land strongly in digital channels.Support event promotion across digital channels and manage post-event nurture including emails, social posts and follow-up workflows.Qualifications & ExperienceThe ideal candidate for this role will have:Experience in digital marketing campaign execution (SaaS or B2B technology preferred).Strong hands-on capability across social media, campaign orchestration, email, analytics and content distribution.Comfortable working autonomously, prioritising workload, and delivering without heavy oversight.Confident analysing data and identifying actionable insights.Excellent written communication and an eye for strong, compelling creative.Comfortable working at pace and adapting quickly to new narratives and product propositions.DesirableThese criteria would be beneficial but are not essential to apply.Experience with HubSpot or similar marketing automation platforms.Experience working with channel partners or distributed sales models.Familiarity with Microsoft 365 or digital workplace technologies.About UsWe are the tech company with people at heart.At Advania, we believe in empowering people to create sustainable value through the clever use of technology. As one of Microsoft's leading partners in the UK, specialising in Azure, Security, Dynamics 365, and Microsoft 365, we have a proven track record of success in delivering transformational IT services.Our Selection ProcessWe are committed to ensuring an equitable experience for all candidates, regardless of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, gender identity, or any other basis as protected by applicable law.Please do let us know if you’ll need any reasonable adjustments as part of the selection process by highlighting these on your application form.As part of our commitment to our clients we will need to carry out background checks, including a criminal record check, for all offers of employment. If you have any unspent criminal convictions or questions about the screening process, please notify your recruiter once the application has been submitted.We are the tech company with people at heart.Tech is created for people. Our services impact every part of life. We are passionate about understanding your issues, your business, your needs. Our business is built around understanding people, and our employees are empowered to act on this understanding every day.