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Customer Marketing Manager
1 month ago
Are you ready to shape how some of the UK’s most recognisable chilled brands show up with retailers and shoppers?This is your opportunity to join a fast-moving, people-first food business that’s privately owned, values-led, and constantly evolving.We’re looking for a Customer Marketing Manager to lead the development and execution of retailer-specific marketing strategies across major UK grocery accounts, driving shopper engagement, brand visibility, and commercial growth across chilled categories.The RoleAs part of a high-performing marketing and commercial function, you’ll sit at the intersection of brand, category, and customer.Lead the creation of customer marketing plans that align with brand and commercial objectives.Build strong joint business plans and activation strategies with leading grocery retailers.Influence shopper behaviour through evidence-based trade stories and compelling activation proposals.Manage and optimise retail media investments (Tesco Media, Nectar 360, ASDA Media, etc.).Lead cross-functional collaboration with Sales, Category, Brand and Digital teams.Use shopper and loyalty data (Nielsen, Kantar, retailer portals) to identify growth opportunities and optimise ROI.Adapt national brand campaigns for in-store and online execution that drive conversion.About You5+ years’ experience in marketing or customer/trade marketing within FMCG, ideally food or drink.Proven experience partnering with UK retailers on shopper marketing activation.Strong commercial acumen and understanding of the UK retail landscape.Excellent presentation and communication skills, able to influence at multiple levels.A data-driven mindset with the ability to turn insights into impactful activation.Why Apply?You’ll be joining a business that blends heritage, innovation and heart, where everyone has a voice, ideas move fast, and ambition is rewarded. If you’re looking for a role with real visibility, responsibility, and impact, this is it.
