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Demand Generation Specialist

2 months ago

Edinburgh, United Kingdom Capital One Full time
Remote - National (85002), United Kingdom

Demand Generation Specialist - Velocity Black

Velocity Black, the leading luxury concierge recently acquired by Capital One, harnesses the power of technology, the warmth of human experts, and the convenience of cutting edge apps to help high-performance people actualize the full potential of their lives. From access to the hottest restaurants to guaranteed upgrades at the world's finest resorts, our concierge team is available 24/7/365 via our proprietary app to support our customers and fulfil their requests. It's concierge, reimagined for the digital age.

Velocity for Business, the business-to-business division of Velocity Black primarily centred on building turn-key, white-labelled instances of our proprietary app for enterprise clients, is looking for a Senior Associate to join our team as Demand Generation Specialist.

What you'll do
  • You will design and ensure execution of our content strategies to drive member engagement and demand across the entire Velocity for Business portfolio
  • You will develop and create, in coordination with other internal teams and departments, new content ideas for our enterprise clients
  • You will oversee and manage all content delivered to Velocity for Business members, performing all necessary quality checks and ensuring alignment with the brand image and preference of our enterprise clients'
  • You will monitor the performance and success of our campaign initiatives, leveraging data to continuously refine and improve them
  • You will provide periodic updates to Velocity for Business and other senior colleagues on our campaign strategies
  • You will lead client conversations related to future content initiatives as well as to campaign reviews
  • You will be responsible for upholding our brand standards and optimising for our members' priorities in all content that gets published
  • You will be responsible for the upholding of our Velocity Black culture, focused around high performance and exceeding customer expectations

What we're looking for

We are looking for someone who can absorb our cultural pillars of adaptability and initiative. You should have a yes-first approach whilst being resilient, and ownership should be conspicuous in everything you do. To succeed in this role you will need to be extremely organised, and have the ability to project manage across several teams and functions.

We are looking for candidates with the following qualifications:
  • Bachelor's Degree (Master's Degree, ideally with a focus in marketing or communication, preferred)
  • Previous experience in a marketing agency or a communication role, ideally working for luxury brands
  • Strong business relationship, communication, interpersonal, and influencing skills

We are committed to creating a level playing field and seek to create teams that are representative of our customers and the communities we serve. We'd love to hear from you if you identify with a typically under-represented group in our industry and are particularly keen to hear from women, the LGBTQ+ community and ethnic minority candidates.

Where and how you'll work

This is a permanent, remote position.

Our hybrid working model offers you the flexibility to work from our offices and from home. We have offices in both Nottingham and London. Many of our associates have flexible working arrangements, and we're open to talking about an arrangement that works for you.

What's in it for you
  • Bring us all this - and you'll be well rewarded with a role contributing to the roadmap of an organisation committed to transformation
  • We offer high performers strong and diverse career progression, investing heavily in developing great people through our Capital One University training programmes (and appropriate external providers)
  • Immediate access to our core benefits including pension scheme, bonus, generous holiday entitlement and private medical insurance - with flexible benefits available including season-ticket loans, cycle to work scheme and enhanced parental leave
  • Open-plan workspaces and accessible facilities designed to inspire and support you. Our Nottingham head-office has a fully-serviced gym, subsidised restaurant, mindfulness and music rooms. In London, you can heighten your mood with a run on our rooftop running track or an espresso at the Workshop Coffee café

What you should know about how we recruit

We pride ourselves on hiring the best people, not the same people. Building diverse and inclusive teams is the right thing to do and the smart thing to do. We want to work with top talent: whoever you are, whatever you look like, wherever you come from. We know it's about what you do, not just what you say. That's why we make our recruitment process fair and accessible. And we offer benefits that attract people at all ages and stages.

We also partner with organisations including the Women in Finance and Race At Work Charters, Stonewall and upReach to find people from every walk of life and help them thrive with us. We have a whole host of internal networks and support groups you could be involved in, to name a few:
  • REACH - Race Equality and Culture Heritage group focuses on representation, retention and engagement for associates from minority ethnic groups and allies
  • OutFront - to provide LGBTQ+ support for all associates
  • Mind Your Mind - signposting support and promoting positive mental wellbeing for all
  • Women in Tech - promoting an inclusive environment in tech
  • EmpowHER - network of female associates and allies focusing on developing future leaders, particularly for female talent in our industry

Capital One is committed to diversity in the workplace.

If you require a reasonable adjustment, please contact ukrecruitment@capitalone.com All information will be kept confidential and will only be used for the purpose of applying a reasonable adjustment.

For technical support or questions about Capital One's recruiting process, please send an email to Careers@capitalone.com

Capital One does not provide, endorse nor guarantee and is not liable for third-party products, services, educational tools or other information available through this site.

Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).