PR Manager
3 weeks ago
Location: Nottingham
Contract: Permanent, Full-time
Recruitment Partner: Frankie McCallister-Lyas
About the role:
Welcome to the Boots PR team - a dynamic and exciting team at the centre of the Boots business.
Our Corporate PR Manager is instrumental in building and protecting the Boots brand, ensuring that we continue to cement our position as the leading health and beauty retailer in the UK.
Reporting to the Head of External Communications, the position involves the development and activation of PR strategies and campaigns designed to engage media and key stakeholders in Boots strategic agenda.
Spanning corporate and ESG initiatives, it's responsible for the development of news stories, content creation, storytelling, and event management. The role is part of a busy press office and requires the management of a wide range of media enquiries, as well as strong media relations, excellent crisis management and the ability to act as a trusted communications advisor to senior leaders across the business.
- Lead and manage the corporate and ESG communications strategy, ensuring the ongoing drumbeat of news on Boots strategic priorities
- Oversee financial reporting communications for Boots to positively land key messaging on performance and priorities
- Support senior leaders with external communications, acting as a trusted advisor on media relations and reputation management
- Lead on crisis communications to minimise negative publicity and protect brand reputation
- Build strong relationships with our agency partners, managing them to deliver strong campaigns
- Manage and produce content to enhance the sell-in of our news stories, ensuring they are relevant, newsworthy, and compelling
- Evaluate and report on the corporate and ESG communications we land, taking learnings on board to inform future planning
What you'll need to have:
- Extensive experience in corporate PR
- Excellent verbal and written skills with a flair for creative communications and content
- Able to work calmly and to deadlines
- Excellent relationship skills, with the ability to influence
- Organised and adept at managing multiple projects simultaneously
It would be great if you also have:
- Agency management experience
- Relationships with key and relevant UK media
- Content creation skills
- Event management experience
Our benefits
Boots Retirement Savings Plan Discretionary annual bonus Generous employee discounts Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child Flexible benefits scheme including holiday buying, discounted gym membership, life assurance, activity passes and more. Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme. We have a great range of benefits in addition to the above that offer flexibility to suit you - find out more at Please note, any salary estimates given on third-party sites are not provided or endorsed by Boots and may not be accurate.
Why Boots
At Boots, we foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential. We are proud to be an equal opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all. As the heart of everything we do at Boots, it's with you, we change for the better.
What's next
We are always open to discussing possible flexible working options and what this may look like for you, including job share and reduced hours. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you to be at your best.
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