Digital Content Manager

As Digital Content Manager, you will play a crucial role in promoting, enabling, and supporting the digital ambitions of Alzheimer's Research UK (ARUK), bringing our brand and purpose to life for our online supporters and audiences. You will take charge of our web content, structure and user experience, working with and advising teams across the charity. You will also be required to work closely with our partner agencies, helping to deliver our ongoing strategic web projects.

The role reports to the Head of Digital, with direct line management responsibilities of a Website Development Officer. A Digital Analytics Officer also sits within this team.

This is a 12-month fixed term contract, or on return of the substantive post holder, to cover a period of maternity leave.

Main duties and responsibilities of the role:

· Ongoing development and implementation of ARUK's web content strategy, including microsites and apps, where appropriate.

· Working with teams across ARUK to ensure content is up to date and meets Search Engine Optimisation (SEO) / Accessibility standards.

· Play a leading role in the creation of campaign landing pages, working closely with the Digital Campaigns Manager to ensure that landing pages are effective, with clear calls to action.

· Review and develop user journeys on the website.

· Using data insights to inform website design and content.

· Identify and prioritise key web development activities for the Web Development Officer and Analytics Officer.

· Ongoing review and optimisation of pages on the website.

· Review and recommend changes to the website information architecture, through internal consultation, workshops, data analysis and user research.

· Ensure that digital content is visually appealing, on-brand and functional.

· Help to drive continuous improvement on digital platforms and keep the charity at the forefront of developments in digital marketing.

· Help to edit and upload content to the website, as required.

· Team management and development, working alongside the Head of Digital and Director to inspire and motivate team members to fulfil their potential.

What we are looking for:

· Previous experience within a similar website management role.

· Demonstrable web development and digital content experience.

· A strong grasp of SEO principles.

· Experience using a website content management system.

· Strong Google Analytics and AdWords experience, with an appreciation for how those help to inform web content.

· Demonstrable project planning, management and delivery experience.

· Copy writing skills, with a flair for writing copy that is suitable for digital consumption.

· A confident communicator who is comfortable attending and leading meetings and workshops.

· Strong organisational skills, able to manage multiple complex projects simultaneously, as well as the ability to work under pressure, meet deadlines and prioritise.

· A strong collaborator.

· Confident in reviewing website Information and Architecture and managing changes to website structure.

· An enthusiasm for demonstrating the potential of digital content.

· A creative and innovative approach.

· Ideas-driven and solutions orientated.

Additional Information:

Ways of working: As part of our Agile ways of working you will be required to work approximately 2 days a week from the office, which is subject to the requirements of the role and the business needs. Flexibility on where you work can be split between working from home and our office.

Roles that are classed as part of the Agile ways of working are not able to claim any costs for Mileage/Travel on Public Transport, Accommodation and/or Meals. This includes when attending the office for various meetings/events.

Our Office: Our office is at 3 Riverside, Granta Park, Great Abington, Cambridge, CB21 6AD.

Salary: Circa £45,000 per annum, plus benefits

Please download the Vacancy Pack for more information.

The closing date for applications is the 21st July 2024, with interviews likely to be held week commencing the 29th July 2024. We would encourage you to submit your application at the earliest opportunity as the closing date may be brought forward at any time. Please indicate in your covering letter if you are unable to attend an interview on a certain date.

We value diversity and are committed to creating an inclusive culture where everyone can be themselves and reach their full potential. We actively encourage applications from people of all backgrounds and cultures, in particular those from ethnic minority backgrounds who are currently under-represented. Any offer of employment is however subject to you having the right to work in the UK.

As part of our commitment to be an inclusive employer and ensure fairness and consistency in selecting the best candidate for this role, your CV will be anonymised as part of the selection process. Should you need any adjustments at either the application or interview stage, then please do contact us via our website.

How to apply: Please create an online account using our Online Recruitment Platform which can be accessed through our Job Vacancies page. You will be able to attach your CV to your application and track the status of your application.

About Alzheimer's Research UK:

Alzheimer's Research UK is the UK's leading dementia research charity. Our mission is to accelerate progress towards a cure. Today 1 in 2 people will be impacted by dementia, either through caring for a loved one, developing it themselves or tragically both. But there is hope.

There has never been a more important and exciting time in dementia research. With promising new drugs in clinical trials that slow the progression of the diseases that cause it, and revolutionary new ways to diagnose them on the horizon, we are now at a tipping point. Working with the smartest minds globally and across the UK, with industry and academia, Alzheimer's Research UK is uniquely placed to invest in the very best research identifying barriers to a cure and knocking them down so that there are more and better treatments for everyone with dementia. For the first time in history, we can see a future where people with dementia can get a swift and accurate diagnosis, and effective treatments that could slow or even stop their disease. We stand for everyone affected by dementia. We stand for a cure.

In 2022, we were incredibly proud to be awarded a 3-star accreditation by Best Companies which recognises 'World Class' levels of workplace engagement and were also listed in the prestigious Best Companies lists:

• 48th in the 100 Best Large Companies to Work For in the UK.

• 19th in the 100 Best Companies to Work For in the East of England.

• 3rd in the 50 Best Companies to Work For in the Charity Sector.

In addition, we were also shortlisted for a special award recognising the work undertaken on reducing our environmental impact.

In 2021, we were awarded the HR Management award by The Charity Times for our Wellbeing initiatives throughout the pandemic.

In 2020, we demonstrated our commitment to changing the way we think and act about mental health in the workplace and signed the Time to Change Employer Pledge.

ARUK really does look after its people, where you will be able to add value and make a difference.

To view further details about working for us and the benefits we offer, please visit Alzheimer's Research UK