Paid Social Lead

1 week ago

Manchester Area, United Kingdom Rise at Seven | Search-First Creative Agency Full time

As the Paid Social lead at Rise at Seven, you will be at the forefront of crafting and implementing paid media strategies across a range of digital channels for our clients. Your role will involve building then leading a team of paid media experts, managing budgets, and optimising campaigns to ensure maximum ROI for our clients. Your strategic insights and data-driven approach will be essential in driving business results and surpassing client expectations.


At Rise, we are dedicated to innovation and excellence in our search first creative approach to digital marketing. If you join us, you'll be part of an ambitious agency known for pushing the boundaries for our clients chasing consumers not algorithms. Your ability to build, lead, and develop your team, combined with your expertise in various advertising platforms, will be crucial in achieving our goals. If this challenge excites you and you are passionate about making a significant impact, read on.


THE JOB

  • Design and implement comprehensive paid media strategies across multiple channels. Primari channels: all social platforms, especially TikTok and Meta. Secondary channels: PPC, display ads, and programmatic media.
  • Oversee and guide a team of paid media experts, offering mentorship and support to ensure successful campaigns and professional growth - once the team is built.
  • Work closely with clients and internal teams to understand business goals, target audiences, and key performance metrics.
  • Innovate by staying updated with industry trends, exploring new platforms, technologies, and advertising methods to improve campaign outcomes.
  • Manage and allocate campaign budgets efficiently, ensuring resources are used effectively to achieve optimal results.
  • Track and analyse campaign performance metrics, regularly optimising to maximise return on investment and meet client objectives.
  • Create and develop best in class reporting, including product offerings to bring additional insights about ROI impacts for our internal and client teams.
  • Provide clients with strategic advice and insights, using data and industry expertise to guide decisions.
  • Develop and nurture strong client relationships through clear communication, transparency, and dedication to exceptional service.
  • Keep abreast of industry updates, platform changes, and best practices, sharing valuable insights with the team and clients.


SKILLS & EXPERIENCE

  • Over 5 years of experience in digital marketing, with a focus on paid media, preferably within an agency environment.
  • Demonstrated success in creating and executing paid media strategies that drive significant business results and exceed client expectations.
  • Strong leadership and team management experience, with a background in leading and developing a team of paid media professionals.
  • Excellent analytical skills, with the ability to translate campaign data into actionable insights to enhance performance and ROI.
  • Superior communication and presentation skills, capable of conveying complex ideas effectively to both internal teams and clients.
  • Strategic mindset with the creativity to develop innovative solutions to achieve client goals.
  • Extensive knowledge of digital advertising platforms such as Google Ads, Facebook Ads, TikTok Ads, and programmatic buying tools.
  • Experience working with clients from diverse industries, with a focus on building collaborative and productive relationships.
  • Enthusiasm for staying ahead of industry trends, exploring new opportunities, and driving continuous improvement.


REPORTING INTO

Social & Campaigns Director


WHAT WE CAN OFFER YOU

  • Up to £55k depending on experience
  • Generous holiday scheme
  • Your Birthday off
  • Christmas and New Year office shut down
  • Rapid development if you’re up for the challenge
  • Regular socials
  • Access to a private medical scheme
  • Company pension scheme
  • Enhanced maternity and paternity leave schemes
  • Flexible and hybrid working
  • Bucket list scheme - an opportunity to experience a life dream
  • Free inhouse mortgage advice


EQUAL OPPORTUNITIES

At Rise At Seven we celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome applications from all suitably qualified candidates regardless of their race, religious beliefs, age, sex, sexual orientation or disability.

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