Ecommerce Manager

4 weeks ago


West Midlands, United Kingdom W Executive Full time

Company: Leading Retail Business

Location: West Midlands (Hybrid)

Recruitment Partner: W Talent


Role Overview:

The Ecommerce Manager role with lead the growth of the online business across the website and app. This is a very business critical role, developing and executing trade and optimisation plans to accelerate performance.


Key Responsibilities:

  • Developing and executing the ecommerce strategy, creating a plan that aligns with the wider objectives and customer strategy to deliver growth
  • Creating and driving specific regional trade plans, working with commercial and marketing teams to build strategies tailored to international markets
  • Leading on building the annual financial budgets alongside finance and marketing teams and leading on commercial forecasting on a weekly and monthly basis
  • Representing digital in sales revenue meetings and providing insights to create action plans
  • Tracking KPIs to measure website and commercial effectiveness and identify areas of improvement
  • Utilising data to make recommendations on new products or market opportunities to drive performance
  • Reviewing customer analytics to recommend and execute changes to better customer experience online
  • Taking ownership of propositions to improve customer interaction and drive better participation


Key Requirements:

  • Have experience in digital merchandising, utilising data to improve site optimisation
  • Experience in working in a retail environment, understanding processes needed to improve digital touchpoints across store and online
  • Experience of utilising digital analytics
  • Understanding of budgeting and forecasting
  • Experience of creating and executing online marketing campaigns, across trading, digital marketing and UX
  • Strong understanding of CRO to increase conversion and improve customer experience online
  • Have international ecommerce experience, ideally within Republic of Ireland


This is an exciting opportunity to be influential within the Digital team at a prominent retail business, influencing customer relationships and driving growth. If you are passionate about driving digital trading and improving customer journeys online, we would love to hear from you


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