Marketing Event Executive
7 days ago
Marketing Executive (Events) - Permanent - Hybrid (3 days a week - London) - Financial Services experience - £30 - £35k per annum
About the Role:
As a Marketing Executive (Events), you'll play a pivotal role in driving the success of our live and digital events, webinars, roundtables, and breakfast workshops. You'll be responsible for developing and executing innovative marketing campaigns that captivate our target audience and drive engagement.
Key Responsibilities:
- Campaign Planning and Execution: Own the development and implementation of multi-channel marketing campaigns for our events, ensuring they align with our overall marketing strategy.
- Digital Marketing: Leverage digital channels (email, social media, website) to promote events and generate buzz.
- Content Creation: Produce high-quality content, including email copy, social media posts, and marketing collateral.
- Event Coordination: Work closely with the events team to ensure seamless execution and deliver exceptional attendee experiences.
- Data Analysis and Reporting: Track campaign performance, analyse key metrics, and provide actionable insights to optimize future strategies.
- Stakeholder Management: Build strong relationships with internal teams (sales, editorial, product) and external partners to achieve shared goals.
What We're Looking For:
- Proven experience in B2B marketing, with a focus on event marketing.
- Strong understanding of digital marketing channels and tools.
- Excellent project management and organizational skills.
- Creative mindset and ability to think outside the box.
- Strong written and verbal communication skills.
- Proficiency in CRM and CMS systems.
- A passion for the financial industry
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