Senior Vice President Marketing

2 days ago

United Kingdom Aspiron Search Full time

Job Title: Senior Vice President of Marketing

Location: United Kingdom


About the Company:

Aspiron are exclusively partnered with one of the fastest-growing global leader in their Cyber Security domain. , with over 250 employees worldwide and a strong trajectory of growth. The marketing team has been a driving force behind this success, with currently 25 people globally in Marketing.


Role Summary:

As SVP of Marketing, you will be responsible for leading and scaling the company’s global marketing efforts to facilitate continued growth and revenue expansion. You will oversee a high-performing team across three key sectors of marketing: Product Marketing, Communications, and Enterprise Growth. Reporting directly to the CEO, you will play a strategic role in driving the company’s ARR growth from $30M in 2024 to $50M and beyond, ensuring that marketing initiatives align with the company’s ambitious business goals.


Key Responsibilities:

  • Leadership and Team Building:
  • Lead, mentor, and grow a marketing team currently composed of 4 heads of departments: Head of Product Marketing, Head of Communications, Head of Enterprise Growth Marketing, and Graphic Designers.
  • Establish and refine organizational structures, processes, and management systems to support the next phase of team growth.
  • Foster a collaborative, high-performing culture within the marketing department and across the company.


  • Strategic Planning:
  • Develop and execute a comprehensive marketing strategy to achieve annual ARR growth targets, scaling from $30M to $50M and beyond.
  • Collaborate with the Revenue team to align marketing and sales strategies, driving measurable impact on pipeline and revenue.
  • Oversee market positioning and go-to-market strategies for the company’s SaaS products, ensuring alignment with company objectives.


  • Operational Excellence:
  • Manage budgets, KPIs, and performance metrics across marketing functions to ensure optimal resource allocation and ROI.
  • Facilitate smooth collaboration between marketing and other departments, including product development and sales.
  • Drive operational efficiencies and scalability within the marketing organization.


  • Execution and Innovation:
  • Oversee high-impact campaigns that build brand awareness, generate leads, and drive customer acquisition and retention.
  • Champion innovative approaches to marketing in the B2B SaaS space, particularly in cybersecurity and edtech.
  • Leverage data and analytics to inform decision-making and continuously improve marketing performance.


Qualifications:

  • Proven track record of success in a senior marketing leadership role within a B2B SaaS environment, ideally with exposure to cybersecurity or edtech.
  • Demonstrated ability to scale a marketing organization and drive revenue growth (e.g., from $20M to $30M ARR or beyond).
  • Experience managing and growing large teams (15-20+ members) with a focus on building effective organizational structures.
  • Strong expertise in product marketing, communications, and enterprise growth strategies.
  • Exceptional ability to collaborate with Revenue teams and contribute to pipeline development and sales enablement.
  • Adept at managing and reporting to senior leadership, with a strong business acumen and strategic mindset.
  • Experience with Product Marketing processes and cross-functional collaboration.

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