Marketing Manager
3 weeks ago
As a Marketing Manager, you will play a pivotal role in driving engagement for their key events and enhancing their overall brand reputation.
Key Responsibilities
Developing innovative marketing campaigns to promote events across various channels, including digital, social media, email, and traditional media
Collaborating with internal teams to create compelling content, including graphics, videos, and written materials, that resonate with the target audience
Utilising data and analytics to track campaign performance, identify areas for improvement, and optimise marketing strategies for maximum impact
Building and maintaining strong relationships with sponsors, partners, and stakeholders to enhance brand visibility and drive revenue opportunities.
Stay up-to-date on industry trends and best practices to ensure marketing efforts remain fresh, relevant, and ahead of the curveRequirements
Proven experience in marketing, with a track record of successfully executing campaigns and achieving measurable results
Great understanding of commercial events
Experience with Google Analytics, WordPress and Adobe suite. Any exposure to Pardot (or similar email marketing platforms), is highly advantageous
Strong creative and strategic thinking skills, with the ability to translate ideas into effective marketing initiatives
Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teamsPark Street People Ltd is an Equal Opportunities Employer. We do not discriminate on the grounds of age, race, gender, disability, creed or sexual orientation and comply with all relevant UK legislation. We are acting as an Employment Agency in relation to this role
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