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Marketing Manager
2 months ago
Job Title: Marketing Manager
Location: Solihull, Hybrid
Hours: Full time, Permanent
______________________________________________
The Role:
We are looking for a dynamic and experienced Marketing Manager to join our team. In this role, you will support the Senior Marketing Manager in driving strategic planning, delivery, and the effectiveness of our marketing efforts to promote account-based retail finance to customers of our new and existing partners.
You will be responsible for developing, planning, implementing, and optimising Annual Marketing Plans aligned with our partners' trade plans, with a strong digital-first focus. Your goal will be to support our partners in achieving their business objectives while ensuring a positive return on investment.
Key Responsibilities:
- Optimise account-based retail finance credit performance for key strategic partners, driving acquisition and repeat spends through appropriate marketing channels
- Enhance customer journeys by reviewing and actioning improvements to support both commercial partnership objectives and customer experience.
- Create and execute plans for key initiatives, ensuring timelines for development, execution, and delivery are met
- Brief campaign production and data teams, adhering to internal processes and policies, to ensure timely and effective communication delivery
- Build strong relationships with strategic partner counterparts, developing and refining communication plans with a test-and-learn approach
- Present marketing updates and results at key partnership meetings on a monthly basis
- Maintain accuracy and oversee the marketing budget
- Champion cross-functional collaboration to develop and implement strategies that retain profitable customers and extend their lifetime value
- Continuously improve customer experience across all touchpoints, aligning with our digital transformation goals
- Identify growth opportunities and cost-saving measures through a Continuous Improvement Culture and digital transformation
Skills & Attributes:
- Experience in digital agency management
- Experience in partnership management; Strong relationship-building and stakeholder management skills, both internally and with strategic partners
- Ability to work effectively in cross-functional teams, sometimes leading them
- Strong campaign management, planning, and briefing skills
- Detail-oriented with a focus on accurate and timely reporting
- Customer-centric approach with a passion for delivering exceptional customer experiences
- Experience in Financial Services and App management (Desirable)
A bit about us:
At BNP Paribas Personal Finance, we’re part of a global bank and are proud to be a Top Employer UK, providing a great place to work in an open and inclusive environment.
We’re here to provide simple and straightforward consumer finance solutions and we work with many well-known retailers and brands to help their customers finance their purchases in a responsible way.
We care about making a positive impact for our colleagues, customers, partners and the wider community. That’s why we live by our values of we're positive, we’re brave, and we own it.
What’s in it for you?
As well as working for a Top Employer UK 2024 and being part of a team that changes customer’s lives, there are some excellent benefits too. We offer a competitive salary, a contributory pension scheme, and our Health Cash plan scheme. You also receive access to our multi-award-winning flexible benefits platform designed to provide you with the best range of benefits available to suit your lifestyle including life insurance and private medical insurance. There are also perks which give you fantastic discounts off eating out, cinema tickets, days out and much more, as well as monthly awards with plenty of opportunities to win vouchers and prizes. To learn more about careers at BNP Paribas Personal Finance UK, visit our website:
Could this be you?
BNP Paribas Personal Finance believe it’s a positive attitude and passion to make things happen that matters most.
Confidence can sometimes hold us back from applying for a job. But we'll let you in on a secret: there's no such thing as a 'perfect' candidate. If you feel you meet 75% of the requirements for this role, we would love to hear from you. Also, if you are considering a career move or a sector-jump, please get in touch, we welcome applications from people with transferable skills.
Equal Opportunities Disclaimer
BNP Paribas Personal Finance promotes equality of opportunity and is committed to ensure that no individual is discriminated against on the grounds of age, disability, gender reassignment, marriage or civil partnership status, pregnancy and maternity, race, religion or belief, sex or sexual orientation.
